19 Sep | Read Online

Hello, GrowthHackers!

Welcome to this week’s GrowthHackers Newsletter – where growth trends and sneaky-smart hacks are waiting for you! We’ve also got AI tools that will blow your mind, guides, and some sharp community tips to level up your game. Intrigued? Let’s jump in!

📅 Upcoming Event: Ask me Anything User Growth with with Sandhya Ganesh, User Growth Product Lead at Tinder 🔥. Send your questions for a conversation all things PLG, happening on September 26th. Save your Spot

In this edition:

🤖 New AI-powered ad features
🥊 ChatGPT o1 vs. 4o for Marketing Tasks
🚀 Top 100 accelerator list
🎨 UX Mockups with AI
📋 Free CRO Checklist
💎 B2B Marketing Gems

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🚀 What's New?

Google Unveils New AI Features for Advertisers: At DMEXCO 2024, Google announced a ton of AI-driven updates for Google Ads, including expanded AI ad creation tools in more languages, AI image editing for additional campaign types, and the ability to generate custom visual assets using reference images. Google is also giving advertisers more control over AI-generated assets in Performance Max campaigns by expanding brand guidelines and improving AI feedback tools. New asset coverage reporting will help identify underperforming ads with specific suggestions, like adding longer headlines or more images, to enhance performance

New Ad Options from Meta for the Holidays: Meta has rolled out several updates to boost end-of-year ad performance. These include easier-to-apply discount codes, updated reminder ads with overlays to keep offers top of mind, and in-store shopping promotions targeting users likely to visit physical stores. Advertisers can also add multiple landing pages to a single ad and now have tools to reach prospective tourists planning holiday trips.

New in Video Marketing: YouTube is making a splash with several new features announced at the Made On event. These include new Creator Communities, Hype to promote smaller trending channels, ads on the pause screen, Seasons for breaking down large content, and AI tools to brainstorm content ideas and even create Shorts videos with VEO.

TOOLS

🛠️ Trending Growth Tools

ContentRadar: Create new content or turn long-form pieces into engaging LinkedIn and X posts that fit your brand and tone with AI.

Requstory: Type in a phrase that describes your product and let the AI generate user stories for you.

10xlaunch: Know exactly who's visiting your website – get names, emails, and LinkedIn profiles of your anonymous website visitors automatically.

TUTORIALS

🧭 Guides & Tutorials

How does ChatGPT o1 stack against 4o for marketing tasks? Link

How to scale LinkedIn outreach personalization with AI Link

How to create lead magnets with AI in minutes Link

How to design a high fidelity UX mockup for your product MVP using AI Link

Want to learn more about using AI for marketing? Check our Certification Program

🤖 Prompt Of The Week

SEO Competitor Insights

Discover your top competitors, their strategies, and keywords in a table curated by a master keyword strategist, honing your SEO and competitive analysis.

Prompt:

Could you curate a table listing the {number} top competitors for {topic}, including their URLs, as if you were a keyword strategist? Please ensure this table highlights the relevance of each competitor to the specified topic, and if possible, include any notable strategies or keywords they are known for. This information will be used for comprehensive competitive analysis and to refine our SEO strategy.

COMMUNITY

💬 Forum Q&A

Q: "What's one piece of advice you would give to someone aiming to grow their client base from 50 to 100? "

A: "Growing your client base is a great goal. But the number doesn't really matter. Focus on selling more to the clients that you already have AND retaining them. This is how you'll grow faster in my humble opinion. Don't get distracted with numbers except for the growth of your overall revenue.”

A: "My advice would be to double down on what’s already working. Look at where your current clients came from—whether it's referrals, content marketing, partnerships—and focus your efforts there. At the same time, don't be afraid to ask your existing clients for referrals or testimonials; happy clients can be your best marketing tool."

💬 Join the discussion

Q. What's your top advice for preparing a successful Black Friday/Cyber Monday campaign for your business?

A: Start early! Build hype through email, social media, or SMS in the weeks leading up. Test your website, checkout, and automations beforehand. And don’t forget retargeting—have ads or emails ready for anyone who visits but doesn’t buy right away. Keep it simple, planned, and ready to go!

💬 Join the discussion

Have a question for the community? Post it now!

❝

“Achieving high goals in business requires knowledge (it helps a lot), but without a strong motivation it is difficult to achieve a target.. as it is easy to make mistakes and errors. So, if you fail, stand up and follow your goal with perseverance, one day you will reap the fruits of your efforts. 💪

Emma Blackwell, Community Member

B2B Marketing Insights with James Kessinger

We had an incredible conversation on B2B marketing with James Kessinger this week! 🎙️ Our community members submitted some fantastic questions, and we covered topics like startup marketing pitfalls 🚀, effective positioning 🎯, the B2B buyer journey, the future of content marketing for B2B 📈, leveraging AI for LinkedIn ads 🤖, and much more. If you missed it, catch the replay here! 🎥

COMMUNITY

📝 Member Posts

[Checklist] 100-Point CRO Checklist

By Donald Ng

Check out this free, comprehensive 100-point CRO checklist tailored for e-commerce websites. It covers 12 key areas including General Optimization, Navigation, Search, Cart & Checkout, PDP, Social Proof, and more.

[Spreadsheet] Top 100 Incubators and Accelerators

By Sahil Patel

Accelerators are a great way to get your startup idea off the ground. They provide mentorship, guidance, funding, and much more. However, finding the right program among thousands of options is time-consuming. To save you time, we've compiled a list of the top 100 accelerators with application links, details on their terms, and industry focuses.

7 Elevator Pitch Examples That Will Get Tech Buyers’ Attention

By Mitos Aguadera

Your elevator pitch is more than just a conversation starter—it’s your first impression and, in many cases, your only chance to capture a potential client’s attention. Miss the mark, and you risk losing their interest forever. Whether you’re networking, pitching investors, or trying to land a client, a well-crafted elevator pitch can mean the difference between success and missed opportunities.

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