Hi there 👋, here’s this week’s top digital media and market news…

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Charlie Patel, Owner of Media Assets Newsletter

“Your Newsletter's New Best Friend”

Many newsletters miss out on easy-to-implement best practices that can drive real results. Start by creating a welcome series to properly onboard new subscribers, and make sure you're sending relevant content by segmenting your audience. Also, owning your domain name and experimenting with your email platform's features can make a world of difference.

Consistency and accessibility are key. Stick to a regular sending schedule to build habits and consider accessibility best practices, like using high contrast colors and alt text. Regularly clean up your email list to keep engagement high, and don't forget to survey your audience for valuable feedback. Small tweaks can lead to big wins, so start implementing these strategies ASAP! (LINK)

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Ok that’s it for this week, give us a reply if you have any suggestions or comments…

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