Presented by:

Topic #1

Maca Root Supplement (trends)

What's Next

Maca root supplements are part of the Libido Boosters meta trend. 

We’re seeing increasing interest in natural libido boosting supplements.

Examples of trending libido boosters include fenugreek supplements and ginseng supplements.

Whereas libido gummies and powders are popular forms of libido boosters.

Your Black Friday Bonus
A free 1-on-1 SEO consultation!

This Black Friday, buy 1 month of Semrush Pro and get an SEO consultation worth $300—completely free.

Start putting your plan in action with tools like:

🤖 AI Keyword Research

🛠️ Site Audit

🔍 Organic Research

Terms and conditions may apply.

Topic #2

AI Website Analytics (trends)

AI website analytics refers to web analytics tools that use AI to automatically capture and analyze user interactions.

Website analytics is forecasted to be an $11.2B industry by 2027.

However, most traditional analytics tools track relatively simple metrics (time on site, bounce rate, etc.) that fail to deliver actionable insights.

AI-powered analytics solutions can automatically collect more data and, more importantly, generate insights from the data.

The data is then sorted and structured so companies can generate actionable insights from their analytics.

Which is why organizations are increasingly using AI-powered web analytics tools.

What's Next

AI website analytics is part of the Context-Enriched Analytics meta trend.

Context enriched analytics is an AI-powered data analytics technique that analyzes data based on the context it was generated.

For instance, a user searches for product Y after adding product X to their cart. A context-enriched analytics platform will analyze whether this same pattern happens with other users.

If so, the model concludes that there is a correlation between these two products.

According to Gartner, context-enriched analytics and AI will replace over 60% of traditional data analytics models in 2025.

Topic #3

Earned Wage Access (trends)

Earned wage access is a financial service that allows employees to access accrued income before the end of their payroll schedule.

For example, an employee paid at the end of the month can access some of their income a few days before that date.

(Which is why this service is also sometimes referred to as “early wage access”.)

This product category is trending because an increasing number of startups now offer it as a standalone service. Which is allowing businesses to offer earned wage access as an employee perk.

For example, Tapcheck is a startup offering earned wage access. The platform is currently used by over 1,000 organizations.

PayActiv is another trending startup in the space.

What's Next

Earned wage access is part of the Payroll Fintech meta trend.

Fintech has the potential to disrupt the traditional payroll process.

For example, payroll payment cycles can take up to 3 days. But FinTech solutions can reduce this to seconds.

Examples of trending FinTech startups offering payroll solutions include Oyster HR, Papaya Global and Deel.

Topic #4

Permanent Bracelets (trends)

Permanent bracelets are bracelets free of a clasp. Specifically, they’re welded into place and stay there until cut off.

The product initially went viral after certain celebrities (like Julia West) were seen wearing permanent bracelets in public.

This sparked interest in the product, especially among Gen Z. There are over 62.3K posts on TikTok with the #permanentjewelry hashtag.

What's Next

Permanent bracelets are part of the Permanent Jewelry meta trend. 

The topic “permanent jewelry” has seen a 5700% increase in search interest since 2020.

The lack of a clasp, which fits with the currently trending minimalistic aesthetic, is a significant reason behind the increased interest in this type of jewelry.

The process of welding jewelry has also become a bonding activity among friends and family.

Permanent rings and permanent earrings are other examples of trending permanent jewelry products.