GrowthHackingIdea - The magic of headlines
1. Headlines with numbers are 2x more likely to generate clicks vs. "how to" headlines, according to research by Conductor.
2. A study of 150,000 headlines revealed that odd-numbered headlines have a 20% better CTR than headlines with even numbers.
3. In an analysis of over 3 million headlines, Outbrain found using [brackets] in a headline bumped up CTR by 38%.
Source: backlinko.com
Cheers,
Charlie Patel ;)
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