GrowthHackingIdea - Piggybacking tweak to earn a ROI
You can try and promote a campaign around an 'Awareness day’.
Check out national-awareness-days.com , https://en.wikipedia.org/wiki/List_of_commemorative_days , http://www.timeanddate.com/holidays/ to find out if there is a relevant awareness day coming up. Mix it with your ads and boost your sales. The bathroom freshener 'Poo-Pourri’ generated $73,000 in sales (94% of which came from new customers) leveraging this tweak.
Source: blog.kissmetrics.com
Cheers,Charlie Patel ;)
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