The Intercept - Read this. You will be glad you did.

Let’s all acknowledge the elephant in the room.

This is a fundraising email, and fundraising emails can be pretty annoying.

But to put The Intercept on solid financial footing heading into the new year, we need to raise $625,000 by January 1 — and as a nonprofit news outlet, it’s truly critical that we meet this goal.

So if you’re one of those people who loves The Intercept but not our fundraising emails, then we have an offer for you: If you donate to this email right now, you will be automatically removed from the rest of our year-end email fundraising drive.

That’s right: You can support the high-impact investigative reporting of The Intercept AND skip the flood of year-end fundraising emails if you chip in right now. Sound good?

Maybe you’ve had this experience before. You get an email asking you to donate for a cause you support, and you chip in a few bucks. Then, the next thing you know, you’re inundated with more and more emails. As they say, no good deed goes unpunished.

So we’re doing the opposite.

Instead of following up your donation with a series of additional requests for money, we will automatically take the email address associated with your donation OFF of our list for the remainder of our year-end fundraising campaign.

As a nonprofit investigative news operation, The Intercept relies on donations from readers, and our year-end campaign is our most important fundraising drive of the year. Falling short is not an option, and so we’re going to have to push hard.

But we understand that no one reads The Intercept for our fundraising emails.

That’s why, as we’re just kicking off our year-end fundraising campaign, we’re making you this offer: Donate right now, and the email address you enter with your contribution will be automatically excluded from the rest of our year-end campaign.

STAND WITH THE INTERCEPT →