We sent 247 issues of The Daily Carnage in 2024. But in case you missed a few, here are some highs and lows…

🏈 In January, Amazon Prime began showing ads; Elmo uncovered our collective existential dread; and Taylor Swift had the NFL seeing green.

🍩 In February, Google partnered with Reddit for exclusive access to data and the DunKings campaign won the Super Bowl.

🤠 In March, Beyonce went country, so we all went country; Instagram pivoted to more private engagement; and Lamborghini joined the ever-growing Flattened Logo Club.

🏀 In April, Biden signed the TikTok-ban bill; Threads overtook X in daily active users; Caitlin Clark reinvigorated women’s sports; and Meta started pushing AI across its apps.

🍪 In May, Google began rolling out AI Overviews in search results; Apple’s iPad Pro “Crush!” campaign sparked outrage; Twitter.com officially began redirecting to X.com; and a Swehl breastfeeding ad was removed from Times Square.

💚 In June, brands held back on Pride Month marketing following the Bud Light backlash; brands started owning the comment section; and Elon Musk tried to win back advertisers at Cannes Lions. Also… Brat Summer.

🟦 In July, Google scrapped its plans to kill third-party cookies in Chrome; a major Windows outage caused blue screens of death across banks, airports, and more; and Google’s AI ad for the Olympics totally missed the mark.

😅 In August, the Global Alliance for Responsible Media shuttered; Musk declared war on advertisers; brands started backing out of DEI commitments; and Google was found to have violated U.S. antitrust law. But, fortunately, Instagram began letting us post up to 20 photos. Very demure.

🥜 In September, TikTok partnered with Amazon to facilitate in-app purchases; Instagram announced new protections for teens; and Nutter Butter freaked everyone out on the Internet.

🪄 In October, Wicked collabs popped off. Meanwhile, Moo Deng captured the hearts and minds of millions.

🥤 In November, Coca-Cola was the next brand to see AI ad backlash; Australia passed a social media ban for children under 16; and Google changed in-store shopping forever with AI comparisons.

⌛ In December, the Internet did not love Spotify Wrapped 2024 (courtesy of AI); Americans enjoyed the (potentially?) last days on TikTok; and the Omnicom x IPG merger shook up adland.

And there you have it! No matter what’s next for marketers in 2025, we’ll be here to help you stay ahead of it. Thanks for letting us into your inbox on the Daily. 😉

Happy New Year!
— Team Carnage