Neil Patel - Corporate vs. Personal blog

Happy New Year!

Here’s a resolution for you: become a better blogger.

We keep hearing that blogs are a waste of time and SEO is dead... but the reality is that most businesses are simply handling their blogs all wrong.

We analyzed 7,350 blog posts from 215 blogs. Every blog had an email list as well as social profiles on at least 4 social networks with a minimum of 2,500 followers each.

Here’s what we found:

As you can see, blogging is a long game.

But when you’re doing it right, it will keep producing results.

To reach that kind of traffic growth over time, two things are critical:

  • Keyword research
  • Updating old content

If you want to step up your blogging game in 2025, reach out to my team.

If you're curious what’s involved in the keyword research process, check out this blog.

Cheers,

Neil Patel

PS: You can use Ubersuggest to identify which old articles you should update and to find the most lucrative keywords.



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