Morning Brew - ☕ Where are we going?

The past 25 years of ‘the tech industry.’

It’s Monday. Tech is omnipresent in our lives, a fact that’s only escalated over the past 25 years. Every new innovation has come with assurances of a better, healthier, more productive, more livable future. Despite all those promises, the only thing that’s clear a quarter of the way into this century is that humanity is grappling more than ever with the impact of the behemoth that is “the tech industry,” for better or for worse.

For Tech Brew’s slices of Morning Brew’s Quarter Century Project, we looked at a dozen incidents that defined tech as we know it today and asked the everlasting question: What happened, and where are we going?

Today, the first three installments.

In today’s edition:

Jordyn Grzelewski, Patrick Kulp, Annie Saunders

FUTURE OF TRAVEL

People on Segways.

David Lefranc/Getty Images

The inconveniences caused by scooters controlled via smartphone contributed to something of a micromobility meltdown a few years ago.

But in 2025, the micromobility sector aims to learn from the mistakes of its past and ride a fresh wave of interest in solutions that can help people get from Point A to Point B without a car. Last-mile delivery of both goods and people, return-to-office mandates, and the soaring popularity of e-bikes are among the factors fueling micromobility’s next chapter.

“The big story is that, in my view, the next big winner in micromobility does not exist today. That company has yet to be built,” Jiten Behl, partner at venture-capital firm Eclipse Ventures, told Tech Brew. “It’s a wide-open field for an actual Tesla of micromobility.”

Lessons learned: The history of micromobility dates back decades, but in December 2001, the US saw the introduction of a product that would in many ways represent the sector’s promises and failures: the Segway, an electric scooter that never quite delivered on its mission to transform transportation (unless your name is Paul Blart).

Keep reading here.—JG

presented by Doroni

HEALTH TECH

U.S. President Bill Clinton, J Craig Venter (L) and Dr. Francis Collins of the National Institute of Health look at the audience in the East Room of the White House, June 26, 2000.

Mark Wilson/Getty Images

It was half a year into the new millennium when Human Genome Project leader Francis Collins announced internally that the consortium would be presenting a first draft of a fully sequenced human genome at the White House in around a month’s time.

The only problem? The teams didn’t yet have a sequenced genome—it was more like a “pile of DNA” fragments, according to David Haussler, scientific director at the UC Santa Cruz Genomics Institute. And the deadline was part of a negotiated tie in the heated race with biotech company Celera.

“That was like a thunderbolt,” Haussler told Tech Brew. “There was no way we were ready to do any kind of presentation.”

A UC Santa Cruz grad student named Jim Kent “worked night and day for four weeks, writing 20,000 lines of C code and icing his wrists periodically,” in order to make the historic milestone possible.

On June 26, 2000, President Bill Clinton and UK Prime Minister Tony Blair stood, via telelink, by the two teams of rival scientists—Celera’s and the Human Genome Project’s—as they announced the “rough draft” of a full human genome. It was the culmination of decades of work by thousands of researchers all over the world, and Clinton declared that “humankind is on the verge of gaining immense new power to heal.”

Keep reading here.—PK

Together With NYSE

BIG TECH

Adobe Systems corporate headquarters, computer software manufacturer in Silicon Valley, Mountain View, California in 2004.

Joe Sohm/Visions of America/Getty Images

There once was a time when a piece of software would be loaded from a disk onto your computer. And that was that; the software lived on that computer in perpetuity.

Over the last 25 years, that relationship between software provider and user has evolved drastically, transforming how the entire tech industry operates in the process. The growth of cloud computing and widespread internet connections gave rise to a new model for how businesses and people alike access digital technology: software as a service, or SaaS.

That model boosted a generation of bootstrapping startups that might not otherwise have been able to afford top-shelf enterprise software. Now, a new revolution in giant generative AI models could be poised to further shift tech industry business models.

Back-SaaS: But let’s back up. In September 2003, Adobe, already one of the top software makers in the world for graphic design, bundled its various offerings—Photoshop, Illustrator, InDesign, and others—into a Creative Suite for the first time, setting the stage for the monumental shift to the web-only Creative Cloud nearly a decade later.

Keep reading here.—PK

Together With LaunchDarkly

BITS AND BYTES

Stat: Up to 9.7%. That’s how much participants in a four-year ComEd time-of-use electric rate pilot program saved money and reduced peak demand in the summer, Canary Media reported.

Quote: “Unless you’re a tech billionaire, this is going to lead to a worse future for you and the people you care about. Expect AI to be unfair, discriminatory, unsafe, and deployed irresponsibly.”—An anonymous researcher to Wired, about a National Institute of Standards and Technology directive that scrubs mentions of “safety” and “fairness” around AI

Read: Powerful AI is coming. We’re not ready (The New York Times)

Fly high: You can invest in Doroni’s Hi-X eVTOL before their campaign closes on March 27. Get your dollars in for an opportunity to potentially break into a market projected to hit $170b by 2034.*

*A message from our sponsor.

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