tl;drMarketing - tl;dr Marketing June 23rd - 2020 Issue

Digital Marketing News Roundup

June 23rd - 2020

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Today\’s digital marketing roundup includes news that Fact-Checking Comes to Google Images, Spotify Is Testing Sponsor\’s Links on Episode Pages and more.

SEO

Near Other Business Start Showing in 3-Pack

You might have noticed that Google will show you personalised snippets on location panels that might read x min walk from <business name you are familiar with> they have started appearing in Location panels for [...]

tl;drMarketing

General

Vulnerability Discovered in YITH WooCommerce Ajax Product Filter< 3.11.1

YITH WooCommerce Ajax Product Filter WordPress plugin has 100,000+ active installations and can be used to apply the filters you need to display the correct WooCommerce variations of the products you are looking for on [...]

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SEO

Google Tests Adding Auto Transcribed Text To Video Featured Snippets

Google might soon start to show a snippet of text that they have auto transcribed from the video as seen in this example. Apparently this is not coming from the video captions. Sample Query: Try [...]

tl;drMarketing

SEO

Google Shopping Teardown Hints at Upcoming AR Previews

An upcoming version of Google Shopping (Android/iOS) shows evidence of some new features that will enhance your online shopping. A teardown of version 52 of the app revealed assets relating to AR item previews (similar [...]

tl;drMarketing

Paid Media

Spotify Is Testing Sponsor's Links on Episode Pages

Spotify announced that it’s testing a new feature called “In-App Offers” that give podcasts the ability to keep an embedded link on their episode pages that, when tapped, leads to an advertiser’s webpage. That webpage [...]

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General

Apple added WebP support to Safari 14 Beta for iOS 14 and macOS 11

In the developer notes, Apple notes that it has added WebP image support for the first time in Safari. WebP images are supported in Chrome, Firefox and Microsoft Edge browsers, but has been notably absent [...]

tl;drMarketing

General

Google Pay Launches an Official React Component and a Custom Element

Google has just announced an official Google Pay Button for React – this component available as an open source project on GitHub and also on pm. They have also announced a Google Pay button Custom Element that [...]

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SEO

Fact Checking Comes to Google Images

Starting today when you search on Google Images, you may see a “Fact Check” label under the thumbnail image results. When you tap one of these results to view the image in a larger format, [...]

tl;drMarketing

General

Google Is Launching a Way to Buy Android App Subscriptions from the Apps Details Page

Google has quietly rolled out a significant change in how Android app developers can market their subscriptions on the Google Play Store. The company confirmed a select set of developers are testing a new feature [...]

tl;drMarketing

SEO

How-To Schema on Desktop Now Starts to Appear With Thumbnail Image

A few weeks ago we told you Google is starting to show HowTo rich results on desktop SERPs and now it looks like Google is testing a new design for How-To Schema on desktop devices. [...]

tl;drMarketing

SEO

Google Working on a New Experience That Combines Search Console and Google Analytics

Looks like Google is working on a new trial experience (probably in a few weeks) that combines Search Console and Google Analytics data to provide you with more useful data about your site. No info [...]

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