Bill Slawski breaks down a newly granted Google patent Ranking Image Search Results Using Machine Learning Models that sheds some light on how Google might rank images based on a combination of the query used, features [...]

Here is a free Data Studio template to analyze Screaming Frog crawl data. It takes the crawl data that you export from screaming frog and gives you various pretty reports that can use in your [...]

A lot of tests on Google today, this is a test on Goole Maps where you have a scrollable carousel for the various businesses that matches your query. I think this gives users an easy [..]

This looks like a new format for Google News where you have multiple topics each with their own carousels. Sample Query: Try searching for Axis Bank on Mobile or Desktop. I was NOT able to trigger [...]

Looks like Google might be testing a new layout on desktop SERPS for the People Also Search For SERP feature. In this new test, it appears on the right-hand side similar to how a Knowledge [...]

Looks like some of the SERP position tackers are noticing a relatively big change, in SEMRush I can see a 5.5/10 volatility score in the US, it was relatively stable in AU with a 1.5/10 [...]

With Facebook and Instagram Shops on the way, Facebook has this week added some handy new Custom Audience creation options to align with increasing eCommerce activity. The new audience options are being rolled out to [...]

Facebook is no longer betting on Lasso, an app it launched a year and a half ago, to take on TikTok. The social juggernaut’s TikTok clone is shutting down on July 10, Lasso alerted users on Wednesday. [...]