A tale of two email tracks.

What happens when your audience is split into two or more segments? Perhaps male fashion vs female fashion; designer vs developer; or right hand vs left hand scissor users? Do you do a little bit for everyone or keep them separated?

In this week's Feedback Friday episode we jump all in with Nicole Murphy at InVision to talk about how they create different tracks for their different users and learn much more about design systems and profile data in the process.

P.S. We were pretty tired so there isn't a written transcript for this yet. Sorry.

-- RGE SCHOOL --

The Cross-Channel Personalization Class

Custom data events. Hyper-specific profile information. Individualized customer messaging. These aren't buzzwords, but rather what we'll be teaching in our next RGE class on July 22nd. Join us.

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