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Founder Weekly

Welcome to issue 455 of Founder Weekly. Let's get straight to the links this week.

General

The New Mindset for Product-Market Fit
Great Founders are starting to find their product-promise-market fit first. And it doesn’t require a single line of code.

How we built a $1m ARR SaaS startup
Canny recently hit a major milestone: one million dollars in annual recurring revenue. Here's how they built a $1m ARR SaaS startup from the ground up.

10 Factors To Consider When Evaluating Consumer Subscriptions
There’s no one-size-fits-all playbook to follow for building great consumer subscription businesses, several factors are important in separating the great ones from the merely good. Here is a list of ten factors to prioritize when evaluating these companies as investments, and when building consumer subscription businesses as a leader.

The product expansion conundrum for fintech startups
It is difficult to start a fintech company. But it's even more difficult to scale and offer multiple products. This post discusses the dynamics and frameworks for product expansion in fintech.

Frameworks
A successful framework distills the complex, and in that synthesis, gets to a timeless insight. Here’s a running list of frameworks Sarah Tavel has written on a range of topics.

NextView’s Early Stage Startup Guide: Product
Creating a successful company can hinge on whether or not you build a product that people want. However, as an early team, you probably haven’t brought on a full time PM yet. This guide will help you figure out how to navigate building a product people will love prior to hiring a full time PM, and figuring out when the right time to bring someone on is.

State of AI Report 2020
A Report on artificial intelligence research, talent, politics, industry, startups, and China.

Americans might never come back to the office, and Twitter is leading the charge.
Twitter’s plans for work from home indefinitely have prompted a wave of copycats. But its transformation has been two years in the making — and the rest of America can learn some lessons.

Marketing, Sales and PR

Drive Growth by Picking the Right Lane — A Customer Acquisition Playbook for Consumer Startups
A growth framework for consumer founders, plus case studies on how Thumbtack, Airbnb and Booking.com acquired customers early on.

Per User Pricing: The Good, The Bad & The Ugly
In the early days of selling software (and transitioning into SaaS), per user pricing was pretty standard. But over time, companies started to realize that charging per user doesn’t always make sense for SaaS, and it could even limit your growth. Some people even look at per user pricing as one of the worst pricing models you can use. So, is per user pricing really as bad as some think? Or is it a missed opportunity for growth? Read on to find out.

Value-Based Sales
Frameworks to Build Sales Relationships.

SaaS Trials: Get More Users from Trial Start to Paying Customer
Many SaaS companies offer a trial but struggle with trial conversions. Here’s how to generate more revenue and get more trial users to buy.

Money and Finance

The Mutable Laws of VC
Not all Notes are created equally—know the difference between Fully Diluted Basis vs. Issued and Outstanding. Not all shares are created equally—know the liquidation preference stack. There are 3 main ways to convert notes. Post-Money Safes can be highly dilutive to the founders.

I’m leaving VC; this is what I didn’t expect to learn
In this post, Jess Li shares the lessons from her time in VC.

Startups of the Week

Writer
Writer is an AI writing assistant that helps everyone at your company write well. Craft clear, consistent and on-brand content everywhere.

Remotion
Remotion is a video workspace designed for a faster, more connected way of working remotely.

LendTable
Lendtable gives cash advances to help individuals get their employer 401(k) match.

Abstract API
Abstract provides powerful APIs to help you enrich any user experience or automate any workflow.

Tips, Tools and Services

Should I Exercise My Options?
A nifty stock option calculator that simulates scenarios so that you can better understand how adopting different strategies will impact your returns.

Startup Hiring 101: A Founder's Guide
A guide for early-stage startups who have raised enough money to hire their initial team, (e.g. a $1-3M round). It’s meant for founders and founding teams with little to no knowledge about hiring.

Why most analytics efforts fail
A step by step process to fix the root causes of most event analytics mistakes.

Our Other Newsletters

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Founder Weekly - Founder Weekly - Issue 455

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