tl;dr Marketing November 18th - 2020 Issue
Review Defect Alerts Moved to Orders Page of Your Merchant Center AccountDefect alerts help identify certain issues with your orders in real-time, allowing you to take action on alerts before they impact your customer experience or your Retailer Standards score. Google says they have made it [...] Ahrefs Webmaster Tools: Completely Free For Your Website.Own your blog but struggle to make your website visible in Google? Want to fix +100 SEO issues of your website for free? Meet Ahrefs Webmaster Tools – no credit card required. Possible Google Update on 17 November 2020Looks like most of the SERP position tackers are noticing a big change today, in SEMRush I can see a 6.6/10 volatility score in the US and a 5.9/10 volatility score in AU(on 18th). Check [...] Google Tests Another Multi-Faceted Layout In SERPsIt appears Google is testing some sort of tabbed result with the main SERP listing, we have seen this before as a sidebar and now it appears they are running another test with the tabs [...] Implementation Guide For Events In Google Analytics 4In this implementation guide, Simo Ahava runs us through the structure, composition, implementation, and evaluation of Google Analytics 4 events. Twitter Rolls Fleets Their Version of Stories to All UsersTwitter this morning is launching its own version of Stories — aka “Fleets” — to its global user base. The product, which allows users to post ephemeral content that disappears in 24 hours, had already rolled out [...] LinkedIn Is Starting to Build out Its Stories Analytics FeaturesLooks like LinkedIn is working on a Stories analytics features. NOTE: The feature was likely discovered by reverse-engineering the app to find hidden features and security vulnerabilities, so while it’s possible this may come up [...] Disavow Link Tool Is Now Available in the New Search ConsoleGoogle has just announced that they have migrated the disavow link tool to the new Search Console. You can access the new tool here the old URL does work for now. Changes include Improved interface [...] Google Remove Outdated Content Tool Gets a UI RefreshGoogle Remove Outdated Content Tool is used to request deindexing of pages on 3rd party websites that no longer exist, or pages that have removed important (sensitive or critical) content. They have updated the UI [...] A Collection of Cold Outreach Email TemplatesIf you are like me and have trouble putting together an email outreach template, these cold outreach templates will help you get started. PRO tip: customize these before sending em out as I am sure [...] Google’s Auto Applied Recommendations Catch Advertisers, Agencies off GuardIn January 2019, Google notified advertisers and agencies about a new program in which Google Ads would automatically make changes in ad accounts — unless the advertisers opted-out of the pilot program. Lior Krolewicz of Yael Consulting [...] Amazon Rolls out Self-Service Amazon Fire TV AdsAmazon has just announced the availability of Fire TV ads (beta), a self-service display advertising solution for Fire TV. Now you can quickly create campaigns that promote apps to relevant audiences who are browsing content on [...] YouTube Targets Music Fans with New Audio Ad FormatYouTube s announcing new ad products today, designed to help marketers reach YouTube visitors who are doing more listening than watching. Audio ads are designed for videos where audience members may only be glancing at [...] Scrolling up in Google Images on Mobile Triggers a New Test with Explore More SectionSome users are seeing a new mobile test in Google Images. Scrolling up triggers an ‘explore more’ section. It shows you categorised related search suggestions to choose from, similar to the suggestion you get from [...] GTmetrix is Now Powered by LighthouseGTmetrix is now powered by Lighthouse, with a new Report Page design that includes Web Vitals scores, Test Locations and more. Previously, GTmetrix ran your page against PageSpeed and YSlow best practices for how to [...] Twitter Product Lead Says They Are Exploring Adding a Dislike Button or Downvote SystemTwitter is currently “exploring” adding a dislike button or some kind of downvoting system, presumably à la Reddit, announced the company’s product lead on Tuesday. The potential change, confirmed Twitter, is part of a larger [...] Firefox 83 Shows a Full-Page Warning Message Before Connecting to HTTP SiteMozilla today launched Firefox 83 for Windows, Mac, and Linux. Firefox 83 includes an HTTPS-Only Mode, performance improvements, and a handful of new developer features. You can download Firefox 83 for desktop now from Firefox.com, and [...] A Guide to UTM Tagging For For Google My Business + A Google Sheet Auto GeneratorCheckout Claire Carlile’s awesome guide on how to use UTM Tagging for everything you post on Google My Business, including Google posts and Google products and more. She also has a Google Sheet (make a [...] Instagram Launches Guides Feature to Everyone and Has a New Keyword Search FeatureBack in May Instagram launched a new Guides feature that lets creators curate content together in a single location, with the first ones set to focus on wellness content in light of the ongoing COVID-19 [...] Upcoming Events
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tl;dr Marketing November 17th - 2020 Issue
Tuesday, November 17, 2020
Digital Marketing News Roundup tldr-animation-logo.gif November 17th - 2020 visit tldr;Marketing Today's digital marketing roundup includes news that GMB Launches Small Business Advisors for one-on
tl;dr Marketing November 16th - 2020 Issue
Monday, November 16, 2020
Digital Marketing News Roundup November 16th - 2020 visit tldr;Marketing Today's digital marketing roundup includes news that Google Rolls out AI Tools to Review Unstructured Medical Text, Facebook
tl;dr Marketing November 13th - 2020 Issue
Friday, November 13, 2020
Digital Marketing News Roundup tldr-animation-logo.gif November 13th - 2020 visit tldr;Marketing Today's digital marketing roundup includes news that There is Another Ongoing Delay For New Reviews
tl;dr Marketing November 11th - 2020 Issue
Friday, November 13, 2020
Digital Marketing News Roundup tldr-animation-logo.gif November 11th - 2020 visit tldr;Marketing Today's digital marketing roundup includes news that Google Posts a Video on How Search Quality
tl;dr Marketing November 12th - 2020 Issue
Friday, November 13, 2020
Digital Marketing News Roundup November 12th - 2020 visit tldr;Marketing Today's digital marketing roundup includes news that you can now see Core Web Vitals Data from CrUX Report in SERPs With
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