tl;dr Marketing November 12th - 2020 Issue

Digital Marketing News Roundup

November 12th - 2020

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Today’s digital marketing roundup includes news that you can now see Core Web Vitals Data from CrUX Report in SERPs With This Chrome Extension, Google Talks about Web Stories and SEO and more.

SEO

iFrame Loophole Won't Work For Google Core Web Vitals & Page Experience Update

Apparently there is a loophole in the Lighthouse and DevTools version PageSpeed Insights which skips iframes when calculating Largest Contentful Paint scores. So if you load the entire site in an iframe you might get [...]

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Social Media

Twitter May Slow down Users Ability to like Tweets Containing Misinformation

Twitter is working to expand the use of its “misinformation” labels on misleading tweets. The company has developed a new feature, not yet live, that would pop up a “misleading information” label when a user [...]

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General

The 2020 Web Almanac’s Markup Chapter is Out

The HTTP Archive’s Web Almanac report provides us with data about what kinds of websites are out there, in the 2020 version they looked at 7,546,709 pages (5,593,642 on desktop, 6,347,919 on mobile) using the [...]

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SEO

Google Rebrands Their Webmasters Properties to Google Search Central

Google has just announced that they are changing “Google Webmasters Central” to “Google Search Central”, on their websites and on social media. Moving forward, the Search Console Help Center will contain only documentation related to using [...]

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Social Media

Twitter brings its Stories Feature, Fleets, to Japan

Twitter’s  own version of Stories, which it calls “Fleets,” have arrived in Japan. The new feature allows users to post ephemeral content that automatically disappears after 24 hours. Though Fleets previously launched in Brazil, India, Italy and South [...]

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SEO

Google Talks about Web Stories and SEO

On today’s episode of Google Web Creators Storytime, Paul Bakaus talks about SEO and how to make your Web Stories visible on the web! 0:00 – Intro 0:17 – Treat your story like a web [...]

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Social Media

Twitter Rolled out Its Revamped Carousel Ads for All Advertisers Globally

Carousel ads enable advertisers to include between two and six horizontally swipeable images or videos with the goal of driving Twitter users to an app or website. The ad unit is available via the tweet [...]

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SEO

See Core Web Vitals Data from CrUX Report in SERPs With This Chrome Extension

Use this free Chrome Extension called Core SERP Vitals from Chris Johnson to show the Core Web Vitals from the Chrome User Experience (CrUX) Report in the Google Search Results. It requires a free API [...]

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Social Media

Pinterest Launches Holiday Gift Guide, Shares New Gift Trend Insights

Pinterest has this week released its annual holiday gift guide, highlighting the most-searched holiday gift ideas on the platform. This year’s Pinterest gift collection is separated into ten categories, each of which you can click through on [...]

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SEO

A Quick Recap of How Lab Data and Field Data Might Differ When Using Google's Various Tools

Most of you all are probably already aware of the difference in Lab and Field data reported by the various Google tools like Lighthouse, Search Console, etc. If you need a quick refresher this tweet [...]

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tl;dr Marketing November 05th - 2020 Issue

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Wednesday, November 4, 2020

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