Product Habits - Bored people quit

 Hiten's Pick 

If You've Raised Money From Investors, You Need to Send Them Monthly Updates

I tweeted about this last week, and think it's important to reiterate: If you've raised money from investors, send them monthly updates. This is especially important for pre-seed and seed-stage startups. These updates serve as an indicator of a founding team's ability to articulate their business and execute in the market.

By the way, this is not the kind of "it depends" advice. Every single founding team needs to do this, whether it's expected from your investors or not. Your investors can't help you if they don't know what you're up to—keep them in the loop and ask for the support you need.

 Business 

Stripe Co-founder John Collison Explains How His Billion-Dollar Company Continues to Evolve

Stripe is a $36 billion company as of earlier this year, and expected to be worth considerably more now that 300,000 new businesses have gotten started on Stripe's platform since the pandemic began. Given how successful the company is, it's difficult to imagine a time when investors weren't certain about its future success. But fundraising wasn't always a sure deal. The key thing that helped convince early investors was they already had an existing product that was working. "Code wins arguments. It meant that people didn't even have to belief in us. They could just look at the data and see we were on to something," says Collison. One thing is for certain: No one doubts the data now

The Top Tech Trends of 2021

After 2020, it's somewhat hard to imagine what the "new normal" will look like as vaccines being to rollout early this year. These tech trend predictions from 30+ leaders in tech help paint a picture. Here's my take:

  • Remote work, relocation, and online connection and learning will continue to trend upward in importance.
  • More people will be paying attention to cryptocurrencies than ever before.
  • We'll face significant challenges with "always on" technology, resulting in more people taking up digital minimalism and social media sabbaticals.
  • E-commerce will continue to grow rapidly, and the brick-and-mortar businesses that thrive will be the ones that integrate online products and digital services. 
What are your tech trend predictions for the year ahead?
 Product 

FarmVille Once Took Over Facebook. Now Everything Is FarmVille.

FarmVille, the Internet game that took Facebook by storm back in 2009, officially shut down at the end of 2020. At its peak, the game had 32 million daily active users and 85 million players overall. Even though the original game is gone, it instilled a set of behaviors in internet users, and the growth techniques it perfected echo on in virtually every online site or app you use today. This story is a reminder that few products last forever, but the impact they have on society just might.

Web Design in 2021

This is a beautifully done report about the major themes that will dominate the digital design industry this year, and the role they'll play in the work people create. I'm most fascinated to see how platforms will blur the boundaries between real and virtual life, as well as how human identity is used and reshaped to create digital experiences. Which trends most fascinate you?

 Marketing & Sales 
Paid Media Marketing in 2021: 8 Changes Marketers Should Make

So much has changed this past year in the paid media marketing world. It's a good time to reassess which platforms fit the most naturally with your product and brand, and how your target audience is spending their attention these days. Here are eight things to consider about your paid marketing efforts as we dive into 2021.

The Five Types of Utility Marketing

There's a bit of jargon you have to read through in this article, but the main point is an important one: Does your marketing clearly communicate to people how your product and brand will add value in their lives? Here are five types of utility marketing to consider. I think utility of time and utility of information are bound to be two of the most important ones in 2021.

 Growth 

The Ultimate Guide to Unbundling Reddit

I thoroughly enjoyed reading this article about the myriad startup ideas that live inside of Reddit. Here's the premise: "There are hundreds of wonderful startups waiting to be built using this simple strategy: Create a product that serves the unmet needs of an individual subreddit." This is a great read for anyone who is in startup ideation mode, or simply curious about the groundswell of startups that may come out of Reddit just like so many successful companies came from the unbundling of Craigslist

The Inflection Point

I've consumed content about business growth ad nauseam over the past decade, and I think a lot of it can be too myopic. When you step back and look at the bigger picture, you can see growth is a concept that scales far beyond business. It exists in physics, biology, history, and humanity—and interestingly, you can thread commonalities about the nature of growth through all of them. This is a thought-provoking read about how natural growth patterns trickle down to all areas of life, including business. 

 Management 
My Favorite Management Hack of 2020

The management hack Dais CEO Jason Kolb lays out in this article is satisfyingly simple. The gist: Remote work comes with visibility challenges, and one solution is having a company standup on Monday mornings and Friday afternoons to share goals, wins, and hurdles. It's also an efficient way to identify cross-team dependencies. This strategy would probably work better for smaller teams that live in the same time zone, but there's probably an asynchronous version of this that could work for bigger or more distributed teams as well. 

Bored People Quit

If you want to retain your top talent, keep them from getting bored (or, I'd add, overwhelmed). Boredom is an easier problem to fix than motivation or belief, and I'm betting if you can make work less boring for people, they'll eventually start to feel excited about and energized by work again. After a year of many changes, there are bound to be some people on your team who are feeling a bit bored right now. Here are some things you can do to help them feel invigorated again in 2021.

 Tweet of the Week 
The Ultimate Guide to Intentional Living

As we head into a brand new year, work is bound to pile up and consume many of us. If 2020 taught us anything, I think it's that slowing down can be a wonderful thing. Yes, work matters. Building a startup you care about is important. But so is living with intention—at work and beyond. If you'd like to live a less crazy, more thoughtful, truer life this year, this guide is a great starting point

I hope the start of this new year has been good to everyone, and I look forward to sharing great content and learning alongside you in 2021. 




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Shopify's CEO on time management and company culture

Monday, December 28, 2020

Tobi Lütke shares his thoughts on time management, organizational design, company culture, and more. Hiten's Pick What the World Might Look Like in 2100 We tend to think about progress from the

How to spot a unicorn early

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Elad Gil is one of the most successful angel investors around. How does he spot companies before they become unicorns? Hiten's Pick The Nuances of Hiring and Managing Remote Employees for Software

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I really appreciate much of how Drift CEO David Cancel thinks about storytelling—especially internally. Hiten's Pick How This 5X Founder Creates an Internal Culture With a "Crazy Focus"

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Don't underestimate the power of your startup's name. Here are some straightforward tips for figuring out a name that works. Hiten's Pick The Way of the Future There has been a bit of

The similarities between poker and business

Friday, December 4, 2020

Tony Hsieh was beloved in the tech space, and I count myself among the great number of people who admired him. Hiten's Pick How to Think for Yourself You've got to love a good Paul Graham essay

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