tl;dr Marketing January 20th - 2021 Issue
Looks Like GMB Posts are No Longer Restricted to 7 DaysLooks like Gogole might be removing the 7-day restriction for Gogole Post in the Location panel. If you look at the business linked below you will see that Goole is surfacing posts from August last [...] TikTok Gets a Q&A FeatureCreators can add Q&A button to profile allowing followers to leave questions which they can answer via video replies or in a live stream. Googlers Talk About Google Search in APAC, Language Complexities in Indexing and MoreIn this episode of Search Off the Record, John, Martin, Gary, and special guest Cherry Prommawin discuss Google Search in the Asia-Pacific region as well as the complexities of index selection for language types and [...] Pinterest Rolls Out Dynamic Creative Ad SpecialtyAdvertisers can now generate multiple versions of new Pins using uploaded assets or a product feed. The new ad specialty was created with the goal of enabling brands to design performance-driven Pins, with audience-specific messaging, [...] Forbes Launches a Paid Newsletters PlatformForbes is launching a newsletter platform that will allow journalists to launch their own paid newsletters and split the revenue with Forbes. Forbes will hire 20-30 writers with big followings to help get the platform [...] Facebook Upgrades Their AI Powered Photo Captions GameIn 2016 Facebook introduced a new technology called automatic alternative text (AAT) now they are rolling out several improvements to the program. So instead of describing the contents of a photo as “May be an [...] Pinterest Tests a Section at the Top for Pin StoriesLooks like Pinterest is running a test to highlight story pins by featuring them at the top like other social media platforms with stories. Google Tests Featured Snippet with Multiple Inline Links That Opens Modal Window with More InfoLooks like Google is bringing back the test that pissed off a lot of people BUT this time around they are linking out to the source rather than to self-hosted web stories pages. Sample Query: [...] Case Study on Increasing Organic Traffic by 230% in 2 Months Using Smart Faceted NavigationLooks at how concentrating on longer tail queries using smart logic for faceted navigation helped Andy Chadwick grow organic traffic by 230% in 2 months. Less Intrusive Permission Requests, Tab Search Comes and More comes to Chrome 88Google released Chrome 88 to the stable channel on January 19, 2021. The new browser version includes some cool changes, including an improved dark theme for Windows 10 and the beginning of less intrusive permission [...] Google Crawl Stats Report Now Showing More CrawlsGoogle has posted an update on its new crawl stats report saying “the crawl stats report has increased its reporting coverage for additional types of crawls.” This means you may see an increase in the number of [...] Upcoming Events
Paid Media
25 January 2021
SEO
29 January 2021
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tl;dr Marketing January 19th - 2021 Issue
Tuesday, January 19, 2021
Digital Marketing News Roundup January 19th - 2021 visit tldr;Marketing Today's digital marketing roundup includes news that Google Search Tests Expandable Accordion Carousels in Mobile SERPs,
tl;dr Marketing January 18th - 2021 Issue
Monday, January 18, 2021
Digital Marketing News Roundup January 18th - 2021 visit tldr;Marketing Today's digital marketing roundup includes news that TikTok Beats Facebook in Time Spent Per User, Google Discover Removes
tl;dr Marketing January 15th - 2021 Issue
Friday, January 15, 2021
Digital Marketing News Roundup tldr-animation-logo.gif January 15th - 2021 visit tldr;Marketing Today's digital marketing roundup includes news that YouTube Officially Begins Testing the Ability to
tl;dr Marketing January 13th - 2021 Issue
Friday, January 15, 2021
Digital Marketing News Roundup January 13th - 2021 visit tldr;Marketing Today's digital marketing roundup includes news that LinkedIn Stories Now Let's You Add Swipe-Up Links, Google News
tl;dr Marketing January 14th - 2021 Issue
Friday, January 15, 2021
Digital Marketing News Roundup January 14th - 2021 visit tldr;Marketing Today's digital marketing roundup includes news that Google Is Running Tests Which Remove Some Media Sites from Its Search
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