tl;dr Marketing January 18th - 2021 Issue

Digital Marketing News Roundup

January 18th - 2021

visit tldr;Marketing

Today’s digital marketing roundup includes news that TikTok Beats Facebook in Time Spent Per User, Google Discover Removes Card Category Names and Replaces It with Numbers and more.

General

Microsoft Bing Search QR Code Generator

Not sure if this is new but if you search for [qr code] on Microsoft Bing Search you get a built in QR code generator tool. You can directly access the Bing QR widget at bing.com/widget/t/qrcode [...]

tl;drMarketing

General

A Writeup About How Google Safe Browsing Can Kill a Startup

The Safe Browsing incident described in this post made it very clear that Google literally controls who can access your website, no matter where and how you operate it. With Chrome having around 70% market [...]

tl;drMarketing

SEO

SEO Test Shows 15% Uplift in Organic Traffic Placing the Brand Name First in Title Tags on Localized Search Queries

This test looked at localized search queries, they wanted to try and add the brand name to the beginning of the title tags on city level pages and see if that had any impact on [...]

tl;drMarketing

SEO

DuckDuckGo Surpasses 100 Million Daily Search Queries for the First Time

Privacy-focused search engine DuckDuckGo reached a major milestone in its 12-year-old history this week when it recorded on Monday its first-ever day with more than 100 million user search queries. DuckDuckGo’s historical milestone comes in [...]

tl;drMarketing

SEO

Google May Expand Roll Out of Web Stories if More Sites Use Them

Google’s John Mueller says Web Stories may be rolled out to search results in additional countries if more sites start publishing them. Web Stories are currently supported in search results in the United States, India, [...]

tl;drMarketing

General

More Details Emerge on the Secret Online Advertising Deal Between Google and Facebook

In 2017, Facebook said it was testing a new way of selling online advertising that would threaten Google’s control of the digital ad market. But less than two years later, Facebook did an about-face and [...]

tl;drMarketing

General

Apple Apparently in Talks with Production Companies to Launch Podcasting Subscription Service

More evidence has emerged of Apple’s plans to launch a podcast subscription service. The Information reports today that Apple is “discussing launching a new subscription service that would charge people to listen to podcasts,” but it’s “unclear [...]

tl;drMarketing

Social Media

TikTok Beats Facebook in Time Spent Per User

For the first time users are spending more time on TikTok than Facebook as per data from a new report on app usage. App Annie reports that time spent on TikTok is up 325% year-over-year, [...]

tl;drMarketing

SEO

Google URL Inspection Tool Now Displays Multiple Referring Pages

It seems like Google is now showing multiple referring pages for some URLs in the URL Inspection Tool within Google Search Console.

tl;drMarketing

SEO

Google Tests Related To Section in Knowledge Panel

Google is testing a “Related To” result in the Knowledge Panel where they show a Wikipedia result to a subtopic directly related to the entity shown on the SERP.    

tl;drMarketing

General

Google Has a New Dataset for Data to Text Called ToTTo

Google has a new dataset for data to text called ToTTo (shorthand for “Table-To-Text”) consists of 121,000 training examples, along with 7,500 examples each for development and test.  ToTTo is available via their GitHub repo. [...]

tl;drMarketing

SEO

Google Is Runnings Ads for Small Business Advisors Program from Their GMB Help Docs

Google is running a CTA within their GMB help document section that asks users if they want to Get help from Small Business Advisors, the USA only program they launched in Nov 2020. The idea [...]

tl;drMarketing

Social Media

Facebook Outlines Changes to Marketing API and Ads Insights API from January 19th

Facebook is sharing an update to the changes coming to Marketing API and Ads Insights API endpoints from January 19th, some of they will be breaking changes to best to check if your apps and [...]

tl;drMarketing

SEO

Google Discover Removes Card Category Names and Replaces It with Numbers

Looks like Google doesn’t like it when SEOs tried to find more insights into how Discover works. You can check this sheet by Valentin Pletzer that has documented the various categories he has come across [...]

tl;drMarketing

SEO

Possible Google Update on 17 January 2021

Looks like most of the SERP position tackers are noticing a big change today, in SEMRush I can see a 5.7/10 volatility score in the US. Check out how some of the SERP Fluctuations tools [...]

tl;drMarketing

Social Media

Snapchat Adds Public View Counts to its TikTok-Like Spotlight Feed

Snapchat has taken another step towards making its TikTok-like ‘Spotlight’ feed more similar to TikTok, by adding public view counts on Spotlight clips. As you can see in this example, posted by Conviva’s Mike Metzler, [...]

tl;drMarketing

SEO

Old Google Disavow Tool Going Away On January 19 2021

Two months ago Google launched the new disavow link tool in the new Google Search Console. Now, Google is sunsetting the old tool in just a few days from now. On January 19, 2021, Google [...]

tl;drMarketing

General

Custom Range Feature in Google Search on Chrome Crash with Latest Windows 10 Update

The latest Windows 10 update is causing the Custom Range feature in Google Search to crash – it hogs a massive amount of resources (as seen in Task Manager) and freezes. You might want to [...]

tl;drMarketing

Job Board

Discover your dream digital marketing job

View Jobs

Upcoming Events

Hi Reader 👋, Thanks for Reading

If you enjoyed this please consider sharing this newsletter on Twitter or Linkedin, it helps us reach more people and it does make a difference.


If you think any of your friends and colleagues in the digital marketing space will enjoy or benefit from these updates please do fwd this newsletter to them or better yet ask them to signup for it on tl;dr Marketing.

Older messages

tl;dr Marketing January 15th - 2021 Issue

Friday, January 15, 2021

Digital Marketing News Roundup tldr-animation-logo.gif January 15th - 2021 visit tldr;Marketing Today's digital marketing roundup includes news that YouTube Officially Begins Testing the Ability to

tl;dr Marketing January 13th - 2021 Issue

Friday, January 15, 2021

Digital Marketing News Roundup January 13th - 2021 visit tldr;Marketing Today's digital marketing roundup includes news that LinkedIn Stories Now Let's You Add Swipe-Up Links, Google News

tl;dr Marketing January 14th - 2021 Issue

Friday, January 15, 2021

Digital Marketing News Roundup January 14th - 2021 visit tldr;Marketing Today's digital marketing roundup includes news that Google Is Running Tests Which Remove Some Media Sites from Its Search

tl;dr Marketing January 12th - 2021 Issue

Tuesday, January 12, 2021

Digital Marketing News Roundup tldr-animation-logo.gif January 12th - 2021 visit tldr;Marketing Today's digital marketing roundup includes news that Google Updates the Search Console Coverage

tl;dr Marketing January 11th - 2021 Issue

Monday, January 11, 2021

Digital Marketing News Roundup tldr-animation-logo.gif January 11th - 2021 visit tldr;Marketing Today's digital marketing roundup includes news that Google Launched Subtopics Ranking in Mid-

You Might Also Like

Google Gives Back to Small Publishers? + A HUGE Discount is Here...

Friday, November 22, 2024

This week, there has been a major shakeup in Google rankings and the early signs are good for small publishers. This is the main headline story of today's episode of This Week in Niche Pursuits

🔥 Utopia thought to bring you - Your Game-Changer this December

Friday, November 22, 2024

Yo Reader, You made it this far—and trust me, what is coming in Utopia this December 4 at 12NN EST is going to be BIG. 🚀 The Utopia x LinkedIn League Collaboration event, where we've teamed up to

Gary Gensler Resigns as SEC Chair Effective January 20th

Friday, November 22, 2024

Plus Microstrategy Stock Crashes 25% After Closing $3B Debt Funding ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

Find your strategic partners

Friday, November 22, 2024

Today's Guide to the Marketing Jungle from Social Media Examiner... Presented by social-media-marketing-world-logo It's National Global Entrepreneurship Week, Reader... We see you out there,

Good News for Amazon Sellers: No Fee Hikes in 2025 [Crew Review]

Friday, November 22, 2024

Make 2025 the year of upping your email and SMS game for your brand. With Omnisend, growing your sales is as simple as a click, drag and drop. Make email marketing easy. Hey Reader, Amazon has

Crypto-Related Public Companies Are Still Undervalued

Friday, November 22, 2024

To investors, ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏

In the waiting room

Friday, November 22, 2024

Relevant to your interests #13 ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏

Influence Weekly #364 - Meta Plans To Introduce Advertising On Threads In Early 2025 As X Battles Advertiser Exodus

Friday, November 22, 2024

The Rise Of News Influencers: 1 In 5 Americans Get Their News From Social Media Creators ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

Weekly Dose of Optimism #121

Friday, November 22, 2024

Starship 6, Milei, Mechanical Qubit, Muscarinic Receptors, Gensler ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏

37,000 visitors 🚀 Are niche sites back?!

Friday, November 22, 2024

Traditional blogs appear to be making a bit of a comeback... ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏