tl;dr Marketing January 22nd - 2021 Issue

Digital Marketing News Roundup
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January 22nd - 2021

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Today’s digital marketing roundup includes news that How to Avoid Layout Shifts Caused by Web Fonts, Google Threatens to Shut down Search in Australia If Digital News Code Goes Ahead and more.

SEO

Google Threatens to Shut down Search in Australia If Digital News Code Goes Ahead

Google has threatened to remove its search engine from Australia if a code forcing the company to negotiate payments to news media companies goes ahead, saying the proposal sets a “dangerous precedent”. Last week it [...]

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SEOTesting.com Brings Weekly and Monthly Summaries for Urls and Keywords with Search Console Data

SEOTesting.com has launched a new feature where you can look up Google Search Console URLs and queries data by week and month.

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SEO

Case Study on Optimize the Web Performance and Improve the Core Web Vitals Metrics on SmashingMag

This article looks at some of the changes made on SmashingMag — running on JAMStack with React — to optimize the web performance and improve the Core Web Vitals metrics.

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General

Google Inks Agreement in France on Paying Publishers for News Reuse

Google has reached an agreement with an association of French publishers over how it will be pay for reuse of snippets of their content. This is a result of application of a ‘neighbouring right’ for [...]

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SEO

Google is Testing a New Google Map Review Summary and 3rd Party Review Summary Card on Mobile

In the mobile Google Maps app, we are seeing a new Google Review Summary technique that shows review snippets summaries based on the most common Places Topics. The new display in the Google Maps mobile app for [...]

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SEO

How to Avoid Layout Shifts Caused by Web Fonts

One common cause of layout shift is surprisingly difficult to resolve though: flashes of unstyled text (FOUT). In this post Simon Hearne will explore the surprisingly complex world of text rendering on the web and [...]

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SEO

A Technical SEO Guide to Lighthouse Performance Metrics

Rachel Anderson and Jamie Indigo talks about how to test your performance using Lighthouse, what metrics comprise Lighthouse’s Performance score, and what those metrics mean.

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SEO

Learn How to Remove Potentially Illegal or Unauthorized Content on Google

Learn how to remove potentially illegal or unauthorized content on Google. Google talks about how to go over the process and tools for requesting content to be removed from Search and other Google products for [...]

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