tl;dr Marketing January 25th - 2021 Issue
Facebook Launches Classes for EventsClasses is a new event type which can be selected when creating a new online event on Facebook. Facebook Classes adds additional features to online events making online instructing easier: A new ‘Requirements’ field to [...] Per Cohort Size Metric, Rolling and Cumulative Calculations Comes to Cohort Analysis in Google AnalyticsTwo new capabilities are available in the Cohort technique within the Analysis module: rolling and cumulative calculations along with a new metric called Per Cohort Size. More info below Standard calculation lets you identify users that [...] Pinterest Adds Eyeshadow to Its Virtual Makeup KitAfter launching AR Lipstick early last year, Pinterest is now offering virtual Eyeshadow option similar to what Google started doing in Dec last year. The app will now give you a way to virtually try [...] Google Now Has a Dedicated Local News SERP Feature for Some QueriesGoogle is starting to directly show Local News in Google Search. Example query [inauguration] where there is a box below the top stories section for local news, I was NOT able to replicate it from [...] Google Is Launching New Real-Time Bidding ExperimentsGoogle is launching experiments that are intended to provide bidders with an opportunity to test and provide collaborative feedback on ads-privacy proposals–these are features intended to improve user privacy protections and provide mechanisms for testing Chrome Privacy [...] LinkedIn Adds New Post Visibility and Reply Controls to Restrict Who Can CommentAs you can see here, in the first image, it shows how users can control who can see their posts on LinkedIn. These settings have been available for some time (though in slightly different form), [...] You Can Now Show Price Drop Rich Result in SERPs. USA only.Google has updated their Product Structured Data documentation to show a new enhancement, Price drop. The price drop appearance is available in English in the US, on both desktop and mobile. Google automatically calculates the [...] Facebook Is Testing a NEW Short Video ButtonThe short video button allows you to create and/or upload videos of up-to 26 seconds. This was being tested in India from Aug 2020. Google Updates The Options to Flag a Review via GMBGoogle updated its options for flagging a review inside the Google My Business dashboard. They have added more descriptions for the various options and introduced some new ones as well. Check the post for more [...] Google Search Officially Launches Updated Mobile UX That Has Been in Tests for MonthsGoogle is pushing out a major visual redesign of the mobile Search experience, which rolls out in the coming days. The goal is to provide an easier more consistent UI for searchers. We have seen [...] 2021 Social Media Industry Benchmarks from SocialInsiderThese folks looked into over 22 million posts on Instagram, Facebook, and Twitter from 35 industries and created a comparison between the social media performance of 2019 and 2020, which can help you sharpen your [...] A Quick Way to Set up a New Temporary WordPress Installation for Testing ThingsI love this site called TasteWP, you can quickly set up a new WordPress installation in a few clicks. No need to signup, no credit card needed. Microsoft Files Patent to Create Chatbots That Imitate Dead PeopleMicrosoft has filed a patent that would allow the company to digitally revive deceased loved ones as chatbots, using the individual’s personal information. The Independent reports that the tech giant has raised the possibility of creating [...] More Cars Added to Google AR Experience on Android in USAGoogle is expanding its offering of cloud streamed 3D car content in Search on Android devices (USA only). Google has added models from Porsche, Volvo, and FCA (well, it’s Stellantis now) to the mix. Upcoming Events
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tl;dr Marketing January 22nd - 2021 Issue
Friday, January 22, 2021
Digital Marketing News Roundup tldr-animation-logo.gif January 22nd - 2021 visit tldr;Marketing Today's digital marketing roundup includes news that How to Avoid Layout Shifts Caused by Web Fonts,
tl;dr Marketing January 21st - 2021 Issue
Thursday, January 21, 2021
Digital Marketing News Roundup January 21st - 2021 visit tldr;Marketing Today's digital marketing roundup includes news that Possible Google Update on 20 January 2021, LinkedIn added filter for
tl;dr Marketing January 20th - 2021 Issue
Wednesday, January 20, 2021
Digital Marketing News Roundup January 20th - 2021 visit tldr;Marketing Today's digital marketing roundup includes news that TikTok Gets a Q&A Feature, Looks Like GMB Posts are No Longer
tl;dr Marketing January 19th - 2021 Issue
Tuesday, January 19, 2021
Digital Marketing News Roundup January 19th - 2021 visit tldr;Marketing Today's digital marketing roundup includes news that Google Search Tests Expandable Accordion Carousels in Mobile SERPs,
tl;dr Marketing January 18th - 2021 Issue
Monday, January 18, 2021
Digital Marketing News Roundup January 18th - 2021 visit tldr;Marketing Today's digital marketing roundup includes news that TikTok Beats Facebook in Time Spent Per User, Google Discover Removes
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