Weekender: Lexus takes musicians for a spin in sedan with built-in record player
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March 26 - Burger King turns NBA 2K21 trick shots into free food | Tostitos taps celebs, Snapchat AR
Friday, March 26, 2021
Tostitos spices up celeb-backed effort with Snapchat AR lens; Campaign Trail: Intuit's Mint defies money taboos to celebrate small wins; Häagen-Dazs works to boost diversity among creators with
March 25 - Busch hosts farm weddings | Ikea rolls marketing, design into chief creative officer job
Thursday, March 25, 2021
Ikea assembles chief creative officer role as marketing, product development needs converge; Study: Brand activism sways buying behavior, brand impression for 58% of consumers; Peeps returns for Easter
March 24 - Yum Brands buys conversational commerce company | Dove pays brands to diversify their ads
Wednesday, March 24, 2021
Dove offers to pay other brands to diversify their ads; P&G's SK-II opens film studio to elevate purpose-driven marketing; Anthropologie unveils first digital-only catalog on Pinterest; Brands
March 23 - Brands step up M&A around data, e-commerce | Lexus taps DJs with built-in record player debut
Tuesday, March 23, 2021
Lexus takes musicians for a spin in sedan with built-in record player; Sour Patch Kids sets up April Fools' 'Prank Fund' for mischievous TikTok users; Roku launches branded content studio
March 22 - What Nike's latest deal means for data-driven marketing | Krispy Kreme incentivizes vaccinations
Monday, March 22, 2021
Krispy Kreme serves sweet incentive for vaccinated customers; Acura targets Hispanic moms as car market tries for rebound; Snapchat expands TikTok clone as camera app tees up video ad growth; Digital
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