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Manually updating meta descriptions, refreshing outdated content, and generating FAQs for every new page is extremely time-consuming. Most teams can’t keep up, leading to missed SEO opportunities and inconsistent site experiences.

That’s why Deepgram implemented AI workflows to publish 4,000+ new pages, increase organic traffic by 24x, cut out manual tasks, and maintain content standards with human oversight.

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• Start small. Take a measured approach by automating the tasks that bog down your team the most.
• Keep it human. Be careful not to cut out human oversight and review, which is essential before publishing AI output.
• Integrate your CMS. Connect your CMS to push updated content and metadata without manual copying and pasting.
• Focus on your strengths. Maximize your time and talents by identifying the work you love to do—is it creating, strategizing, analyzing?—and automate the repetitive stuff around those tasks.

Check out the overview and webinar at AirOps.

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Let’s get it on the calendar.

Google shows off an uncanny human-like Gemini Live model in a new campaign for the Pixel 9.

The spot features a bunch of new use cases for Gemini’s voice-chat feature, from the usual brainstorming and research purposes to having AI talk you through instructions while you’re doing auto repair, for example.

We found the top YouTube comment more compelling, though:

“I love the difference in marketing between Google Gemini and Apple’s Apple Intelligence. Gemini is a companion to help you do things and Apple Intelligence is a replacement for skill. Making the consumer look dumb is not what Apple should be doing, they can learn a lot from Google.”

Fair enough. Selling advanced genAI to humans is still a new genre of marketing. We’re rapidly learning what excites vs. disturbs consumers with each new campaign.