tl;drMarketing - tl;dr Marketing April 06th - 2021 Issue
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Python Script to Cluster Keywords into Topics using SERP ResultsHere is a python script that you can use to cluster keywords into topics based on what Google ranks in their SERPs. You can use the graphs generated by this to help inform your content [...] A Practical Guide to Information Architecture - FREE for a Limited TimeThis book claims to be a very practical guide to information architecture and navigation design, for website and intranet design and redesign projects. It’s free for a limited time, get it while you can. Google Tests Cameo in Commercial Product Knowledge GraphGoogle is testing Cameo in commercial product Knowledge Panels, they used to appear for food-related knowledge panels but it looks like they are testing it for more commercial products now. Pinterest Is Said to Be in Talks to Acquire the Photo App VSCOPinterest has held talks to buy the photography app VSCO. Representatives from Pinterest and VSCO declined to comment on deal talks. TikTok Launches Video Editor to Help You Create Video Ads in Your BrowserTikTok has launched a new video editor tool which is designed to help marketers create more effective, native-looking TikTok video clips for their channels. The new video editor tool is accessible via the ‘Create a Video’ menu [...] Social Media Accounts Should Require Proof of ID According to Australian Govt ProposalAustralia’s federal government is considering a proposal to require internet users to submit several forms of identification before they’re allowed to obtain or even just maintain social media accounts on platforms like Facebook and Twitter. [...] Facebook Introduces Dynamic Ads for StreamingFacebook introduced dynamic ads for streaming, giving video streaming brands a way to ensure that people see selections from their content libraries that they are most likely to watch, based on interests they have shows on the [...] 533 Million Facebook Users’ Phone Numbers Leaked on Hacker ForumThe mobile phone numbers and other personal information for approximately 533 million Facebook users worldwide has been leaked on a popular hacker forum for free. A Facebook spokesperson told BusinessInsider that the data was scraped [...] Google Is Introducing a New App Review Process Across AdMob and Ad ManagerGoogle is introducing a new app review process across AdMob and Ad Manager. The process will help enhance the mobile app inventory quality for developers who choose to monetize with either platform. App review is [...] Deepfake Amazon Workers Confusion on Twitter Points to a More Concerning TrendAhead of a landmark vote that could lead to the formation of the first-ever labor union at a US-based Amazon warehouse, new Twitter accounts purporting to be Amazon employees started appearing. The profiles used deepfake [...] Google Tests Cameo Carousel in Google DiscoverGoogle is starting to test Cameo Carousel in Google Discover. Clubhouse Lunches Clubhouse PaymentsClubhouse will now allow users to send money to their favorite creators — or speakers — on the platform. In a blog post, the startup announced the new monetization feature, Clubhouse Payments, as the “the first [...] Yahoo Answers Will Be Shut down Forever on May 4thYahoo Groups shutdown late last year and now we know that Yahoo Answers, is shutting down on May 4th. The platform has been operating since 2005. Starting April 20th, the platform will no longer accept [...] Possible Google Update on 5 April 2021Looks like most of the SERP position tackers are noticing a big change today, in SEMRush I can see a 5.2/10 volatility score in the US and a 6.3/10 volatility score in AU on 6th. [...] Pinterest Launches Updated Ad Account Management ToolsPinterest is also launching a new ‘Business Access’ ad account management process, which will give brands more options in managing their ad accounts, and assigning permissions to employees and partners. The new Business Access tools provide [..] Pinterest Expands Advertising Business to Latin AmericaPinterest is expanding its advertising business to Latin America, rolling out ads in Brazil this week in an effort to generate more sales from outside the U.S. Almost 79% of Pinterest users are international, but [...] Upcoming Events |
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tl;dr Marketing March 30th - 2021 Issue
Tuesday, March 30, 2021
Digital Marketing News Roundup March 30th - 2021 visit tldr;Marketing Today's digital marketing roundup includes news that Google Discover Is Increasingly Showing Old News and Content for Some
tl;dr Marketing March 29th - 2021 Issue
Monday, March 29, 2021
Digital Marketing News Roundup March 29th - 2021 visit tldr;Marketing Today's digital marketing roundup includes news that Google Tests Showing Competitors Under Alternative Tab in Location Panel,
tl;dr Marketing March 25th - 2021 Issue
Thursday, March 25, 2021
Digital Marketing News Roundup tldr-animation-logo.gif March 25th - 2021 visit tldr;Marketing Today's digital marketing roundup includes news that Microsoft Advertising Will Start to Auto Apply Ad
tl;dr Marketing March 24th - 2021 Issue
Wednesday, March 24, 2021
Digital Marketing News Roundup March 24th - 2021 visit tldr;Marketing Today's digital marketing roundup includes news that New Google My Business Categories in March 2021, Practice Problems SERP
tl;dr Marketing March 23rd - 2021 Issue
Tuesday, March 23, 2021
Digital Marketing News Roundup tldr-animation-logo.gif March 23rd - 2021 visit tldr;Marketing Today's digital marketing roundup includes news that The Local Finder vs. Google Maps: How Different
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