April 12 - Pacifico appeals to Gen Z amid sales boom | Omnicom's call for greater AAPI representation
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Weekender: Campaign Trail: Lacoste calls on Polaroid's rainbow aesthetic in spring collab
Saturday, April 10, 2021
Signup | Forward Marketing Dive Weekender April 10, 2021 | A roundup of this week's most read stories Conversica BROUGHT TO YOU BY — Conversica Learn How AI Drives More Sales, Faster Learn how
April 9 - P&G tests Chinese workaround to Apple IDFA | CMO appointments rose in 2020, but women lost ground
Friday, April 9, 2021
Campaign Trail: Lacoste calls on Polaroid's rainbow aesthetic in spring collab; As CMO appointments rose in 2020, women lost ground, study says; Teen love for Nike appears to be unshakeable; How
April 8 - Publicis taps The Trade Desk's cookie alternative | How P&G and Lush pursue brand activism
Thursday, April 8, 2021
How P&G and Lush pursue brand activism with authenticity; IAB: Digital ad revenue rose 12% in 2020 amid rebound from pandemic; Bush's Beans remixes 'bean song' with Josh Groban ballad;
April 7 - Impossible Foods mimics burger ads in first national push | Molson Coors puts giant QR codes on runners
Wednesday, April 7, 2021
For Walmart, some pandemic-related marketing changes will endure longer than others; Molson Coors puts giant QR codes on runners to push low-calorie beer; EMarketer: Amazon's share of US digital ad
April 6 - Budweiser helps fans scream atop a mountain | IPG opens direct line to TikTok creators
Tuesday, April 6, 2021
IPG teams with TikTok to deepen brand clients' access to creator culture; Neutrogena opens its first brand studio to create original content; Mobile app is home base as Angie's List rebrands to
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