How Verizon's self-imposed data privacy limits contributed to the demise of its media ambitions

Verizon's goal to connect media inventory with its authenticated data showing locations and interests of its identified subscribers "was the dream," said Brian Wieser, global president of business intelligence at media agency GroupM. But over the last six years, privacy pressures from consumers and federal regulators got in the way and led Verizon to impose its own data use restrictions, he said. Read more below.

• Digital ad industry execs say regulatory pressures and internal restrictions on data sharing contributed to Verizon's decision to unload its media and ad tech properties.
• The third day of the Interactive Advertising Bureau's four-day NewFronts this year returned the event to its digital and social video roots.
• For Digiday+ members, media leaders are trying to combat burnout as it spreads through their companies — from the newsroom to the business team. Journalism students are feeling it too.
• Catherine Sullivan, CEO of PHD U.S., is focused on agency transformation, video's shifts and wants multicultural planning and buying to go mainstream.
• With boomers being many of the first people vaccinated in the United States, the ability to get back to travel is more prevalent for that audience. So too was the pent-up demand, according to Natalie Bowman, director of marketing for Alaska Airlines.
• Women want to see the back of stigma around being open and honest in the workplace about the physical and psychological trauma caused by miscarriages.
• Etsy is still growing beyond a blast of mask sales last year and now needs to manage 4.7 million sellers and 90 million buyers.

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