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May 7 - General Mills drops CMO role | TikTok pitches brands on 'community-based commerce'

Friday, May 7, 2021

Campaign Trail: SoulCycle ads spotlight mind-body wellness as studios start to reopen; TikTok pitches brands on 'community-based commerce' while pushing past Gen Z image; Ritz celebrates foster

May 6 - P&G honors Olympic parents | Axe eyes Gen Z with open-minded approach

Thursday, May 6, 2021

Axe targets Gen Z with open-minded approach to attraction in new ads; Snap, Twitter introduce expanded video content, advertiser offerings at NewFronts; Havaianas creates flip-flop shaped island in

May 5 - Busch, Keystone Light restore pre-pandemic themes | YouTube's new offerings build on CTV momentum

Wednesday, May 5, 2021

YouTube builds on CTV momentum with new commerce, content curation offerings; Rockstar celebrates hustle mentality in first global marketing platform since PepsiCo acquisition; Mobile marketers

May 3 - Pepsi opens virtual restaurant | Verizon sells off media business for $5B

Monday, May 3, 2021

Verizon sells media business after struggle to dent digital advertising duopoly; Don Julio celebrates Cinco de Mayo with beverage vouchers and an NFT; Volkswagen's rebranding hoax could undermine

Weekender: Domino's resurrects '80s brand icon the Noid to spotlight autonomous delivery

Saturday, May 1, 2021

Signup | Forward Marketing Dive Weekender May​ 1,​ 2021 | A roundup of this week's most read stories Salesforce Datorama BROUGHT TO YOU BY — Salesforce Datorama See today's biggest marketing

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