How to Scale Your Paid Marketing Without Losing Your House

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Hey there! Top of the morning to ya.

This week Social Media Examiner released their 13th annual Social Media Marketing Industry Report. It's 40 pages of pure marketing nerd knowledge that you can surely use to impress on your next date. 😘

If you'd like to talk like you've read it but don't actually plan on reading it, here's the 4-second emoji summary of the data:

• Facebook → 📉 but still 🤴
• Instagram → 🔥🔥🔥
• YouTube → 📈
• TikTok → 🙄

In today's edition:

• Two in-depth guides to help you successfully launch your first (or next) online course;  💪 knowledge = power
• Neil Patel describes how to run a breakeven analysis so you can scale your paid marketing to the moon;  🧐 know yo' numbers!
• Jeff Walker's PLR LIVE event starts this week;

Make it a great one!

Dale "4-second summary" Dubilowski 🤨
Publisher, Funnel Authority

PS: Check out our most recent FunnelHacker profile with the FunnelGal herself, Cornelia Pauline.

How to Create a Sales Funnel: The Definitive Guide • via ClickFunnels

How to Run a Breakeven Analysis to Scale Paid Marketing • via Neil Patel

I Made $10,000 in 5 Days Launching an Information Product (Here's How I Did It) • via Entrepreneur's Handbook

2021 Social Media Marketing Industry Report • via Social Media Examiner

What Is Attribution Modeling and Why Is It So Important? • via HubSpot

How to (Actually) Calculate the Cost of Customer Acquisition • via Andrew Chen

Course Mechanics Canvas: 12 Levers You Don't Want to Ignore When Designing Your Course • via Wes Kao

Landing Pages vs. Squeeze Pages • via GrowthMarketer

The Making of a Digital Marketing Empire (The Story of DigitalMarketer with Founder Ryan Deiss) • via Duct Tape Marketing

Use This Simple Checklist to Grow Your Business (with Donald Miller) • via Entrepreneurs On Fire

85 Things I Learned Being a CEO • via Hacker Noon

Sales Secrets and Entrepreneurship with "The Most Hated Man on the Internet" (Alex Hormozi from Gym Launch) • via Early To Rise

Copy.ai → AI-written marketing copy
Use artificial intelligence to generate digital ad copy, social media content, website copy, blog content, and sales copy instantly.

Space → Audio chat
Run live podcasts, townhalls, or AMAs directly on your website.

Run The World → Virtual Events
Host interactive virtual events for your community, including conferences, interactive webinars, and 'happy hours'.

May 14 - 16

PLF Live
Speakers: Jeff Walker

The one thing standing between you and the income you want, the impact you want, the business you want… is a successful launch.

PLF Live is a workshop where you start with an idea for a product or a service — and three days later you have a complete launch plan.

May 24 - 28

Social Video Summit
Social Media Examiner

Deliver better results with social video. Achieve more wins for your company or clients. World’s top pros show you how—live and online! Get coached by 12 of the world’s best social video pros LIVE for an entire week.

Speakers include Elise Darma, Derrel Eves, Mari Smith, and many more!

Sept 22 - 25

Funnel Hacking Live
Speakers: Russell Brunson, Tony Robbins, Frank Kern, John Lee Dumas

Funnel Hacking Live has rescheduled as a hybrid in-person / virtual event, held in Orlando, FL.

Submit a webinar or event listing.

▸ More high ticket sales on a performance basis? All you have to do is deliver your program and send a % of sales after the sales hit your bank account. Learn more.

▸ GrowthMarketer Weekly helps you become the smartest marketer in the room with actionable and up-to-date growth strategies, in one short weekly email.

▸ The Ultimate Virtual Event Playbook → Everything you need to know about planning a successful, profitable, and engaging virtual event. Download now.

▸ Let Artificial Intelligence Write Your Marketing Copy → Sales pages, product descriptions, Facebook ads — all in 30 seconds. Start your free trial.

Submit a classified ad.

▸ Clickfunnels Affiliate Program → Earn up to 40% monthly recurring commissions and up to $1000 monthly toward your dream car.

▸ Affiliate Bootcamp (FREE Training) → If you had to feed your family with nothing but your affiliate commissions and you only had 100 days to turn this hobby into your full-time career — what would YOU do each day (for the next 100 days) until you were full time!?

Submit an affiliate opportunity.
Want to launch an affiliate program for your business? Contact us.

Personal and Executive Assistant → Etison LLC (ClickFunnels)
Eagle, ID

ClickFunnels / WordPress / Shopify Pro → Streamline Publishing
$65k • Austin, TX • Remote

VP of Outbound Marketing → Hyros
$250k • Remote

Marketing Manager - E.P.I.C. → The Scalable Company (Ryan Deiss / Roland Frasier)
Austin, TX • Remote

ClickFunnels & Automations Specialist → Grant Cardone
Aventura, FL

Graphic Designer → Kwik Learning (Jim Kwik)
Remote

Marketing Automation Specialist (ClickFunnels) → David Bayer
Remote

Submit a project or job opening.

Become a sponsor.

Well, that's it for this week.

On a scale from this to this, how'd we do? 😅

With your feedback, we can improve this newsletter. Please click on a link to vote:

• 👍  I generally prefer reading Funnel Authority over speaking with my spouse or children.
• 😐  Like the rash on my leg, it's improving slightly each week...
• 👎  I'm just here to point out spelling mistakes.

Thanks for reading! We'll see you again next Tuesday.

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