Weekender: Miller sends up hard seltzer craze with livestreamed rocket launch
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May 14 - LeBron James makes PepsiCo debut | Dove brings body positivity to TikTok
Friday, May 14, 2021
Dove brings No Digital Distortion's body-positive message to TikTok; Aiming for reinvention, Apple eyes ad growth after privacy changes; Bud Light touts soccer sponsorship with wearable Boxhead
May 12 - How Yum's tech deals could impact marketing | Burger King adds AR game to kids' meals
Friday, May 14, 2021
Burger King urges kids to guard virtual eggs in new AR game; Ad executives start warming up to in-person events, survey finds; Inside BBDO's plan to boost underrepresented creators in ad world;
May 13 - P&G, GLAAD help refine LGBTQ ads | Podcast ad revenue to exceed $2B by 2023
Friday, May 14, 2021
Podcast ad revenue to exceed $2B by 2023, IAB forecasts; Celebrities bring sizzle to new virtual restaurant brands from Nextbite; Yum ramps up transformation with new tech deals. How will they impact
May 11 - McDonald's serves up vaccine awareness | Coke builds on momentum with first Aha campaign
Tuesday, May 11, 2021
Coca-Cola builds on sparkling water momentum with first Aha campaign; Trade Desk stock tumbles despite earnings beat as concerns over growth mount; NFTs pose real marketing value that may outlive
May 10 - Miller shoots seltzer into space | IPG commits to Black-owned media
Monday, May 10, 2021
IPG pledges to spend 5% on Black-owned media by 2023; Ram dials up musical branding with Foo Fighters partnership; Molson Coors promotes 'organic but chill' competitor to Michelob Ultra;
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