'The ultimate schmoozer': What advertisers and ad buyers think of Carolyn Everson's departure from Facebook
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As ad tech firms test ways to connect Google's FLoC to other data, privacy watchers see fears coming true
Thursday, June 10, 2021
As privacy advocates warned, companies are starting to combine FLoC IDs with existing identifiable profile information, and identity firms plan to use FLoC as a persistent ID to improve accuracy. June
Introducing the Greater Good Awards
Wednesday, June 9, 2021
It's never been more important for companies to stand for something more than their bottom line. From racial equality to the environment to social justice, many businesses are focused on having a
'Marketers are leaning into the metaverse': Roblox ramps up brand partnerships
Wednesday, June 9, 2021
Similar to how YouTube brought video broadcasting to the masses, Roblox is doing the same for video game publishing — and that includes advertisers. June 09, 2021 Roblox is bringing video game
Taraji P. Henson, Jewel, and Others Talk Mental Health in Healthline’s Town Hall
Tuesday, June 8, 2021
*|MC_PREVIEW_TEXT|* In honor of Mental Health Awareness Month, Healthline.com sat down with Taraji P. Henson, Jewel, and more to speak about their mental health journey and the actions they've
Why Facebook actually has not agreed to everything MRC requires in its brand safety audit
Tuesday, June 8, 2021
There's been a misunderstanding between Facebook and the industry's go-to measurement verification body regarding what exactly an audit set to launch later this month will entail. June 08, 2021
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