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'Marketers are leaning into the metaverse': Roblox ramps up brand partnerships

Wednesday, June 9, 2021

Similar to how YouTube brought video broadcasting to the masses, Roblox is doing the same for video game publishing — and that includes advertisers. June 09, 2021 Roblox is bringing video game

Taraji P. Henson, Jewel, and Others Talk Mental Health in Healthline’s Town Hall

Tuesday, June 8, 2021

*|MC_PREVIEW_TEXT|* In honor of Mental Health Awareness Month, Healthline.com sat down with Taraji P. Henson, Jewel, and more to speak about their mental health journey and the actions they've

Why Facebook actually has not agreed to everything MRC requires in its brand safety audit

Tuesday, June 8, 2021

There's been a misunderstanding between Facebook and the industry's go-to measurement verification body regarding what exactly an audit set to launch later this month will entail. June 08, 2021

Subscription-based streamers outstrip ad-supported services’ share of watch time

Monday, June 7, 2021

In 2020, streaming audiences tuned into subscription-based services 62% of the time versus 32% for ad-supported streamers, according to PwC. June 07, 2021 Subscription-based streaming services, which

As gray area between ads and paid influence grows, Mozilla calls on TikTok to tighten controls on political videos

Friday, June 4, 2021

As groups like Mozilla demand more transparency for compensated political speech by TikTok influencers, hyper-politicization creates obstacles. June 04, 2021 TikTok does not allow ads referencing

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