🎉 Hey Failories! It's Nico here.

No product launches this week, but we published two interviews with a failed and a successful startup founder, and curated some interesting readings for you.

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news & interviews 📢

🦠 How COVID panic led to a $10k paid community launch. Blogging for Devs is an email course, newsletter, and paid community that helps developers grow their blogs. Monica started it when COVID hit, as she feared her other business (in the travel industry) would fail.

Today, the community has 350 members, with about 250 paid ones. It recently surpassed $2K in MRR, over $25,000 in revenue, and 7,500+ newsletter subscribers. Here's Blogging for Devs' story.​

💀 Spending $12K to build a product with poor market fit . Patron.ai, a gamification platform for developer teams, was the product Ömer launched. He aimed to solve his personal challenges doing project management at his full-time job.

After promoting the tool on several platforms and not getting enough traction, Ömer decided to shut down the project due to product-market fit issues. Here's Patron.ai's failure story.​

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🔴 Lead like a top startup founder. Discover the mental strategies that the best startup founders use to build successful products. You have thousands of decisions to make. Gain confidence on what to do next. Unlock your potential as a founder. Watch the videos →

🆕 Google Cemetery, pitch decks & unicorns. In the last 3 weeks, we launched 3 content projects:

• ​Google Cemetery: Analyses on why have +100 Google failures.
• ​Pitch Decks: +350 curated startup pitch decks.
• ​Unicorns: A huge list of +750 unicorns companies.

What's next? An online course. I'll be talking further about it in the following weeks.

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what I'm reading 👀

​The story of Sheet2Site. After 3 years, Sheet2Site got acquired and Andrey Azimov wrote about his whole journey.

​Outreach tips and tricks. A great article for those relying on cold outreach to get customers.

​Lenny Rachitsky's AMA. He's the founder of Lenny's Newsletter, a paid business newsletter generating over $500k ARR.

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That's all! I hope you've enjoyed this week's interviews and resources.

Let me know if there's anything I can help you with.

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