Weekender: Campaign Trail: I Can't Believe It's Not Butter slathers on the satire in 'perfume' ad

 
 

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July 16 - Taco Bell revives Nacho Fries with anime | I Can't Believe It's Not Butter satirizes perfume ads

Friday, July 16, 2021

Campaign Trail: I Can't Believe It's Not Butter slathers on the satire in 'perfume' ad; Absolut helps drinkers express social boundaries with cheeky merch; Heinz calls on hot dog and

July 14 - 9 nimble campaigns in H1 2021 | Marketing budgets get smaller share of revenue

Friday, July 16, 2021

Marketing budgets slip in relation to revenue, shrinking to 6.4%, Gartner finds; Lipton casts T-Pain as 'Cousin T' in sitcom-inspired digital ads around family unity; Sweetarts spins online

July 15 - How data privacy evolved in H1 2021 | Facebook invests $1B in creators

Friday, July 16, 2021

Facebook to invest $1B in creators in bid to bolster Reels, livestreaming offerings; 9 campaigns that showed marketers staying nimble despite haze of H1 2021; Dentsu buys LiveArea in $250M bet on

Special report: What shaped the marketing industry in 2021's first half

Tuesday, July 13, 2021

Data privacy evolved at a dizzying pace in H1, with more still to come; Marketing in a pandemic recovery: H1 2021 by the numbers; Why brands like Neutrogena and Old Spice are rushing to build internal

July 13 - Asics invests NFT proceeds into digital arts community | 7-Eleven to launch Slurpee into space

Tuesday, July 13, 2021

7-Eleven to launch Slurpee into space in a nod to its delivery service; Why a creative veteran is bullish on next-generation customer experiences; AMC gamifies 'The Walking Dead' with instant

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