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LinkedIn looks to premium publishers as a way to drive subscriber revenue
Wednesday, July 28, 2021
The pilot program is designed to drive subscriber revenue for both participating publishers as well as LinkedIn. July 28, 2021 LinkedIn quietly launched a pilot program last month called LinkedIn
Cheat sheet: Comscore hopes to ease advertisers off cookies with new contextual targeting play
Tuesday, July 27, 2021
Comscore is hoping a series of data partnerships will help accelerate a pivot to contextual targeting, as ad buyers prepare for the end of third party cookies. July 27, 2021 Comscore's top priority
What to know about the Digiday Media Buying Summit
Monday, July 26, 2021
Miami, FL | October 18-20
Pandemic playlists: Songs (and podcasts) that got us through coronavirus lockdown
Monday, July 26, 2021
From tunes that provided the backdrop for kitchen discos during lockdown to podcasts that made sense of the tumultuous political climate, a playlist for the pandemic has emerged. July 26, 2021 Now that
New guide: How marketers can capture shoppers' attention and anticipate their needs
Friday, July 23, 2021
The need to reach consumers on social platforms will be especially important during the 2021 holiday season, requiring e-commerce brands to deliver ad experiences that reach people where they're
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