Weekender: Pacsun enlists TikTok microinfluencers to promote gender-neutral clothing line
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Sept. 17 - Wonderful Pistachios links with Twitch star | Neutrogena's first TikTok campaign debunks skin myths
Friday, September 17, 2021
Neutrogena debunks skincare myths in first TikTok campaign; Why Planet Fitness went from 16 agencies to one with new AOR Publicis; Honest Co. taps Amazon veteran as new digital chief View online |
Sept. 16 - Why Planet Fitness went bespoke with Publicis | Just 38% of consumers familiar with 'metaverse'
Thursday, September 16, 2021
Just 38% of consumers familiar with 'metaverse' despite growing tech dependence, report finds; Brand loyalty is eroding under supply chain and price pressures, survey finds; As NFL kicks off
Sept. 15 - Marketers exercise cautious optimism amid NFL kickoff | State Farm mascot cameos in NBA 2K22
Wednesday, September 15, 2021
State Farm's mascot debuts as first branded character in NBA 2K22; 'We're going back to the drawing board': DTC brands brace for more anti-tracking headaches; Pepsi breaks down
Sept. 14 - Olay takes on algorithms behind beauty bias | Taco Bell tests Taco Lover's Pass
Tuesday, September 14, 2021
Taco Bell tests Taco Lover's Pass 1 year after rewards program launch; Stacy's taps Reese Witherspoon's Hello Sunshine to share stories of female founders; Shoppers returning to their
Sept. 13 - Pacsun promotes gender-neutral line with TikTok microinfluencers | Pepsi reimagines 'Grease' for retro soda flavors
Monday, September 13, 2021
Pepsi reimagines 'Grease' with Doja Cat to debut vintage soda shop flavors; Lulus airs original song designed to spur TikTok dance challenge; Campaign Trail: Samsung virtually embeds Charli XCX
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