How to find the best time to post on Instagram for your brand ⏰

Hello there! 👋

There are many factors to success on Instagram.

One of the most important is timing.

In this guide, we'll walk you through a step-by-step process to help you find the best times for your business to post.

In today’s newsletter:

• How to find the best time to post on Instagram for your brand
• How to turn your top-performing Instagram posts into ads
• Why LinkedIn can be great for business

Let’s get started! 👇

 🗞 What We’re Reading

Instagram

• How to turn your top-performing Instagram posts into ads

Facebook

• Facebook stock drops after company warns Apple’s privacy changes to have bigger Q3 impact
• Facebook gives US businesses new ways to access capital
• Facebook's adding more elements to its organic post testing tool to help optimize performance
• Facebook tests new 'Community Awards' to encourage engagement in groups

YouTube

• How to build your brand on Youtube in 9 steps

Pinterest

• Pinterest announces Creator Showcase for Latiné Heritage Month
• Pinterest tests Idea Pin sharing direct to Facebook and Instagram Stories
• Pinterest shares new insights into trends gaining momentum on the platform and how brands can tap into key shifts

TikTok

• TikTok tests new option to pin selected video clips to the top of your profile 
• TikTok outlines rising opportunities for e-commerce and the unique potential for brands in the app
• TikTok shares new holiday marketing guide

LinkedIn

• LinkedIn unveils new features for marketers
• LinkedIn shares new research into effective and ineffective thought leadership approaches

Others

• 10 e-commerce trends all online shop owners need to know in 2022

• Survey reveals that UGC can drive improved trust and loyalty for e-commerce brands
• 3 effective retargeting strategies that actually work
• How to humanize your brand by embracing creativity
• IKEA announces collaboration with Swedish House Mafia
• Here’s a look at the new emoji that could come to iPhone this year

 🔥 Hot Tip of the Week

⚡️ What's New at Buffer

📺 IGTV: Tips for Creating Content on the Go

What do you do when inspiration strikes when you're out and about? Capture it.

The Buffer mobile app is an extension of the web version. Same account, same login - but in your pocket! Thankfully, you won't have to be concerned that your brilliant post idea is lost to the wind. 💨 

🏛 From the Buffer Archives

⏰ How to Find Your Best Time to Post on Instagram in 2021

Instead of relying on everyone being online at the same time, we try our best to communicate in a way that keeps conversations and decision-making open to all teammates, no matter where they are. This is called asynchronous communication.

⚡️ How Huel Uses Social Media to Reach an Audience of 400,000+

Learn how a growing direct-to-consumer brand keeps their social media audience satisfied using original content and Buffer.

🔗 Why LinkedIn Groups Can Be Great for Businesses (and How to Create a Successful One)

Your bio link is one of the most important parts of your Instagram page. Find out how to make the most of it with these 5 link in bio tools.

🤳 Social Media Image Sizes in 2021: Guidelines for Posts on 5 Major Networks

Find out the best image sizes for all the major social networks so that your social media content is pixel perfect.

💰 A Guide to Selling on Instagram as a Small Business (with a Free Worksheet)

Building a business? You need to master Instagram. Millions of people shop on Instagram each month and this guide will teach you everything you need to know to drive more sales from the platform — from setting up shop to improving your sales strategy.

Woohoo, you made it to the end! 

Thanks for reading this far. If you ever come across a neat article or a cool trend, I'd love to hear about it. Feel free to reply to this email directly to get in touch or DM me on Twitter.

Have a great weekend!

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