Weekender: Campaign Trail: AmEx eyes small-business owners in whimsical new push

 
 

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Sept.​ 25,​ 2021 | A roundup of this week's most read stories
 
 
 
 
 
 
 
 
 
 
 
 
 

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Sept. 24 - AmEx's pop-up desks target on-the-go SMB owners | Behr, Spotify tap Katy Perry for music visualization

Friday, September 24, 2021

Behr lets Spotify users visualize music with help from Katy Perry; Albertsons links with Pinterest to drive e-commerce sales; Will agencies reconsider real estate as return-to-office timeline remains

Sept. 23 - Carl's Jr., Hardee's serve Adult Swim meals | Agencies scrutinize real estate investments

Thursday, September 23, 2021

Will agencies reconsider real estate as return-to-office timeline remains unclear?; P&G's Pritchard calls out Sisyphean challenges around improving measurement; Albertsons jumps into

Sept. 22 - P&G's Pritchard calls out Sisyphean measurement challenges | Busch hosts outdoor co-working space

Wednesday, September 22, 2021

Busch takes remote work outdoors with TreeWork space; Roku unveils Shopify integration in quest to secure more SMB ad dollars; Starburst promotes self-care with All Pink 30-day challenge calendar;

Sept. 21 - Subway sees sales lift after brand refresh | Burger King's matured NFT strategy

Tuesday, September 21, 2021

Burger King's NFT strategy matures beyond stunts toward real engagement; Omnicom creates bespoke agency for Mercedes-Benz; How the Kansas City Chiefs flip fandom into social engagement; Gatorade

Sept. 20 - The KC Chiefs' surprising social prowess | Degree presses fitness industry

Monday, September 20, 2021

Degree presses fitness industry as 81% of disabled people feel left out; Lexus spins original song, music video inspired by vehicle experiences; Gatorade recruits student-athlete creators for TikTok

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