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Sept. 22 - P&G's Pritchard calls out Sisyphean measurement challenges | Busch hosts outdoor co-working space

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Sept.​ 22,​ 2021 | Today's news and insights for marketing leaders
 
 
 
 
 
 
 
 
 
 
 
 
 
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Sept. 21 - Subway sees sales lift after brand refresh | Burger King's matured NFT strategy

Tuesday, September 21, 2021

Burger King's NFT strategy matures beyond stunts toward real engagement; Omnicom creates bespoke agency for Mercedes-Benz; How the Kansas City Chiefs flip fandom into social engagement; Gatorade

Sept. 20 - The KC Chiefs' surprising social prowess | Degree presses fitness industry

Monday, September 20, 2021

Degree presses fitness industry as 81% of disabled people feel left out; Lexus spins original song, music video inspired by vehicle experiences; Gatorade recruits student-athlete creators for TikTok

Weekender: Pacsun enlists TikTok microinfluencers to promote gender-neutral clothing line

Saturday, September 18, 2021

Signup | Forward Marketing Dive Weekender Sept.​ 18,​ 2021 | A roundup of this week's most read stories SEMrush BROUGHT TO YOU BY — SEMrush Real-time SEO Writing Assistant Upload your copy, enter

Sept. 17 - Wonderful Pistachios links with Twitch star | Neutrogena's first TikTok campaign debunks skin myths

Friday, September 17, 2021

Neutrogena debunks skincare myths in first TikTok campaign; Why Planet Fitness went from 16 agencies to one with new AOR Publicis; Honest Co. taps Amazon veteran as new digital chief View online |

Sept. 16 - Why Planet Fitness went bespoke with Publicis | Just 38% of consumers familiar with 'metaverse'

Thursday, September 16, 2021

Just 38% of consumers familiar with 'metaverse' despite growing tech dependence, report finds; Brand loyalty is eroding under supply chain and price pressures, survey finds; As NFL kicks off

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