Weekender: Reese's Puffs puts Kaws art at center of new packaging, AR game

 
 

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Nov.​ 13,​ 2021 | A roundup of this week's most read stories
 
 
 
 
 
 
 
 
 
 
 
 

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Nov. 12 - Wendy's taps 'Rick and Morty' for fry delivery | How Nike execs approach its digital ecosystem

Friday, November 12, 2021

How Nike execs think through its digital ecosystem; Sports Illustrated launches Snap Original series in push for Gen Z; These traditional brands are shifting to a DTC model. Here's how.; 3 tips on

Nov. 11 - McDonald's duets with Mariah Carey | These traditional brands are moving to DTC

Thursday, November 11, 2021

These traditional brands are shifting to a DTC model. Here's how.; NBCUniversal teams with messaging platform Holler, deepening social monetization offerings; Institutionalizing change: What's

Nov. 10 - Tim Hortons tests celeb menu with Justin Bieber | Arby's hypes fry vodka

Wednesday, November 10, 2021

Arby's cracks into spirits with vodka flavors inspired by its fries; Institutionalizing change: What's ahead for agencies in 2022; Coca-Cola names WPP global marketing partner; How Disney

Nov. 9 - How Disney balances entertainment with ad sales | Coke gifts Cameo videos from Santa

Tuesday, November 9, 2021

Coke partners with Cameo to gift personalized videos from Santa; Kroger unveils collaborative cloud platform as CPGs race to meet retail's new mandates; How Dr. Squatch reaches Gen Z men with

Nov. 8 - Reese's Puffs blends Kaws art, AR game | How Dr. Squatch reaches Gen Z men on TikTok

Monday, November 8, 2021

How Dr. Squatch reaches Gen Z men with offbeat humor on TikTok; Study: Mobile gamers level up commitment to QSR digital ordering; Campaign Trail: Ikea's buff teddy bears safeguard holiday

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