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Brands play an exciting role in shaping the future of the media industry. However, with new journeys comes new challenges. Luckily, empowered with the right data and analytics, advertisers can remain agile and adapt to this ever-changing landscape. 

Download Nielsen’s Advertiser Playbook to uncover new and innovative ways to tackle: 

  1. Ad avoidance
  2. The changing face of targeting
  3. Sharing brand ownership with consumers
  4. Growth and budgeting
  5. Measurement
Copyright © 2021, The Nielsen Company (US), LLC. All rights reserved. 

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Facebook Adds Shops in Groups, New Product Recommendation and Display Options Tied to Group Engagement; TikTok Launches New Digital Magazine to Highlight Effective Marketing Approaches in the App; What

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Nov.​ 13,​ 2021 Sign up | Forward Pixlee BROUGHT TO YOU BY — Pixlee TikTok Marketing Cheatsheet Social Media Managers: Learn how to get more out of your TikTok marketing strategy with influencer

Nov. 12 - TikTok Launches 'Creative Exchange' Platform to Connect Brands with Top Creators

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Instagram Provides Tips on How to Maximize Customer Engagement with Instagram Stories [Infographic]; Twitter Appoints 'Internal Data Governance Committee' to Oversee Usage of User Data;

Nov. 11 - Facebook Announces the Removal of Thousands of Ad Targeting Categories Relating to Sensitive Topics

Thursday, November 11, 2021

Google Shares Key Product Trends for the Holidays, Based on Google Search Volume; Instagram Tests New 'Take a Break' Feature to Encourage Users to Limit Time in the App; Twitter Looks to New

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