⚡ MC - Increase Traffic and Conversions with Power Words

Today's issue highlights the importance of integrating power words in your copy.

Tip: Increase traffic and conversions with power words

When it comes to maximizing traffic and conversions, it doesn't get much simpler than adding an evocative word or two. Use "power words" in your titles and CTAs for an easy boost.

Copywriters use power words to trigger emotional responses in readers, and they've been shown to boost both clickthrough rates and conversions. In fact, Teespring got a 12.7% boost in conversions by adding power words to a call-to-action. 

So use power words in the title tags and meta descriptions of your articles to increase traffic, add them to your CTAs to boost conversions, and sprinkle them into your copy. As an example, "Top 10 ways to improve your CTR" is a pretty lackluster title, but one simple word makes it far more intriguing: "Top 10 unexplored ways to improve your CTR." 

Here's a list of over 700 power words broken down by category.

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Snippets

• Animockup — Create stunning product teasers with animated mockups.
• Lumen 5 — Generate business videos for free from existing web pages in mere minutes with the power of AI.
  
• Josh Garofalo — Why would anyone choose Snappa, a small self-funded startup, over a giant like Canva? This is how shaping the Category Story plays a role.
• Victor — How you can generate $2400 without an audience. Here is my story & my tactics ⚔️
• Sachin Ramje — 20+ most powerful paradoxes of life.

Worth Reading

1. YouTube Outlines Plans to Bring Live-Stream Shopping to All Users.

2. How to do Intent-Driven international keyword research.

3. Snapchat launches Memories and Explore Layers on Snap Map.

 Good Findings

• Learn how to build a content plan and publish winning topics with the help of SEO data. Get it now for free.
• Learn the best way to start advertising and marketing on TikTok with this in-depth guide.

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Gif / Illustration

The point of advice. Source: Aaron Aalto

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