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Jan. 31 - McDonald's metaverse Lunar New Year | Michelob Ultra unveils streetwear line

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Jan.​ 31,​ 2022 | Today's news and insights for marketing leaders
 
 
 
 
 
 
 
 
 
 
 
 
 
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Weekender: Campaign Trail: How Coke gives its 130-year-old logo contemporary flair

Saturday, January 29, 2022

Signup | Forward Marketing Dive Weekender Jan.​ 29,​ 2022 | A roundup of this week's most read stories YouGov BROUGHT TO YOU BY — YouGov Boost your brand with actionable insights Following the US

Jan. 28 - What's next as Google changes course again on cookies | How Coke keeps it logo contemporary

Friday, January 28, 2022

Campaign Trail: How Coke gives its 130-year-old logo contemporary flair; Apple's services segment hits record $19.5B as company shakes up mobile advertising; Instacart rolls out shoppable brand

Jan. 27 - Bud Light hypes first zero-carb beer with NFT drop | Dove film highlights hair discrimination

Thursday, January 27, 2022

Dove highlights hair discrimination in latest purpose-driven effort; Agency M&A outlook: Change is coming; Hugo Boss shifts gears with major rebranding; What a raft of CPG rebrands portend for

Jan. 26 - What CPG rebrands signal for marketer priorities in 2022 | M&M's puts iconic albums on packaging

Wednesday, January 26, 2022

M&M's celebrates iconic albums in packaging play following controversial rebrand; Can retailers grab more CPG ad dollars without repeating digital media's mistakes?; Data marketing spend

Jan. 25 - Unilever realigns focus on product categories | Can retailers grab more CPG ad dollars with media networks?

Tuesday, January 25, 2022

Can retailers grab more CPG ad dollars without repeating digital media's mistakes?; Miller Lite skirts Super Bowl ad block with metaverse bar; QR codes promise ad interactivity boost with growth of

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