Feb. 24 - Mondelez taps Innovid for personalized ads | TX Whiskey serves Texas cool in new spots
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Feb. 23 - Wrangler moseys into the metaverse | Kind Snacks goes all in on whole foods
Wednesday, February 23, 2022
Kind spotlights whole foods by refusing to sell its snack bars; What the Super Bowl and Olympics taught NBCUniversal about the new era of measurement; Peloton ads track journey of converted skeptics as
Feb. 22 - Peloton ads track journey of converted skeptics | How CPGs use brand licensing for growth
Tuesday, February 22, 2022
Once an afterthought, brand licensing reaps billions for CPGs hungry for growth; Victoria's Secret's Pink introduces XXL swimwear with the help of a TikTok star; Pepsi's Super Bowl halftime
Weekender: Kia puts 10K Robo Dog NFTs up for adoption
Saturday, February 19, 2022
Signup | Forward Marketing Dive Weekender Feb. 19, 2022 | A roundup of this week's most read stories LiveRamp BROUGHT TO YOU BY — LiveRamp Better ad performance without cookies? It's true!
Feb. 18 - Walmart's ad biz hits $2B as automation grows | Kraft Heinz and Google team up
Friday, February 18, 2022
Kraft Heinz teams with Google to accelerate digital transformation; Coke lifts off new innovation platform with 'space-flavored' Starlight cola; Google's end to cross-app tracking on
Feb. 17 - Mtn Dew revives Puppy Monkey Baby | Walgreens expands retail media network offerings
Thursday, February 17, 2022
Walgreens bolsters retail media network with self-serve programmatic, clean room; Should more retailers be on Roblox?; How the producer economy is changing influencer marketing View online | Signup |
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