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Shopify Dispatch Issue #343 - Upgrading to Online Store 2.0 themes worth it?

Shopify Dispatch

Issue #343 - April 20th, 2022

Is now a good time to upgrade to a Shopify 2.0 theme?

Ilana Davis covers what's different in Online Store 2.0 themes and if it's worth upgrading yet.

My opinion is that upgrading is worthwhile if you are planning a redesign or if your current theme hasn't been upgraded in the past two years. Better to focus on other areas of your store and wait for more 2.0-only benefits.

Start noticing seasonal spikes in customer behavior

Cohort reports let you detect seasonal spikes as well as long-term retention cycles. Repeat Customer Insights can automatically create cohorts for your Shopify store, going back to your very first order.

My articles this week

The odds are against you

Using Average Orders per Customer to acquire profitable customers in your Shopify store

The grass of customer acquisition

Using data-driven decision making to reduce risks

Eric Davis

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Have a question about Repeat Customer Insights or would you like some support? Email shopify@littlestreamsoftware.com and I'll be happy to help (and you'll get a much faster response).

Have a question about Shopify that you just can't find the answer to? I'd be happy to give it a shot and maybe even turn it into an email or article. Just reply to this email.

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Shopify Dispatch Issue #341 - More organic traffic, Predicting customer spending

Wednesday, April 6, 2022

Shopify Dispatch Issue #341 - April 6th, 2022 Full video: More organic traffic without fighting for rankings - A Shopify Meetup Ilana Davis shares her presentation about growing organic traffic with

Shopify Dispatch Issue #340 - Linkpop, Customer Segmentation

Wednesday, March 30, 2022

Shopify Dispatch Issue #340 - March 30th, 2022 Link in bio, but make it shoppable: Meet Linkpop, Shopify's newest offering for creators Shopify's released a tool to create a list of links

Shopify Dispatch Issue #339 - Shopify Flow for Advanced accounts, Shopify customer segmenting

Wednesday, March 23, 2022

Shopify Dispatch Issue #339 - March 23rd, 2022 Shopify Flow for Businesses With Advanced Plans Is Here Shopify Flow is now available to merchants on Shopify Advanced. Flow is Shopify's automation

Shopify Dispatch Issue #338 - Shopify updated product bulk editor, Marketing costs

Wednesday, March 16, 2022

Shopify Dispatch Issue #338 - March 16th, 2022 Revamped Products Bulk Editor Shopify's bulk editor is a hidden gem that many stores don't take advantage of enough. Shopfy's updated it to

Shopify Dispatch Issue #337 - Retail store performance, Add products faster

Thursday, March 10, 2022

Shopify Dispatch Issue #337 - March 9th, 2022 How to Track Store Performance: A Retailer's Guide Ana Cvetkovic writes about how to track and measure your retail store's performance. Some

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