Brian Casel - The case for media as marketing

My weekly reminder (to myself and to you) that it doesn't matter if we're up or down today.  What matters is that we keep learning and building. 

Growth will come.

See ya next week.

- Brian

Corey Haines shares his insights on why to market as a media company and position yourself to become the platform for arbitrage.

Brian and Jordan are both in flux between school, stressing over work, selling houses, and MicroConf. They summarize their chaotic couple of weeks and then do a deep dive on what content marketing will look like in 2022.

My newsletter is sponsored by my product, ZipMessage, the video messaging tool that replaces meetings with async conversations.