Brian Casel

4/8/2021
16 : 4

Get promoted when you're self employed

There's a way we can level up too. ‌ ‌ ‌ Nothing beats being your own boss, am I right? But at certain point, you'll begin to ask yourself questions like, “Where is this going? Will I be doing
4/6/2021
20 : 24

ZipMessage invites are starting this month

Updates on my newest product, FAQ, and when invites are sending. ‌ ‌ ‌ Hey there — Since I've been heads down on building ZipMessage this year, I thought I'd come up for air and share more
4/2/2021
15 : 4

Introducing, the Productize & our private community

My flagship program and community. Now open. ‌ ‌ ‌ Tired of the billable hours hustle? The Productize course and community is here to help you step up to a business model that scales. Click here to see
4/1/2021
15 : 4

10x your hourly rate. Possible?

Today I'm going to share my most important lesson with you. I'm going to show you can 10x your personal hourly rate this year. That may seem like a bold statement, and it is. But it's
3/31/2021
15 : 4

Delegate your work without sacrificing quality

Lesson 3 in your Productize crash course ‌ ‌ ‌ Today let's look at how to grow beyond just yourself, and start delegating your day-to-day client work to your team—Without sacrificing quality or
3/31/2021
2 : 34

Ditch writing custom proposals

Lesson 2 in your Productize crash course ‌ ‌ ‌ Let's continue your crash course on Productizing Your Service by talking about how you sell your service. Specifically, let's look at those long
3/29/2021
6 : 24

Would "one size fits all" fit your business?

Here's lesson 1 in your Productize crash course ‌ ‌ ‌ Hey there! Let's kick off your Productize Crash Course by answering a question that I heard from one of my readers, Henry. He said: “I'
3/27/2021
10 : 14

I love to interview people

Have you heard my podcast? ‌ ‌ ‌ Have you checked this out yet? It's my podcast where I get to do something I truly love: Interviewing people about the story of their business and life. The
3/27/2021
10 : 14

What is a productized service (really)?

What makes it different? ‌ ‌ ‌ If you're making a living as a freelancer or consultant, and you're trading your hours for dollars, there often comes a point when you begin to wonder, “Is this
3/27/2021
10 : 14

Introducing ZipMessage

A new product I'm working on. Did someone say asynchronous video? ‌ ‌ ‌ Hi there, Today I'm excited to announce the product that I've been quietly working on here in early 2021. It's
3/27/2021
10 : 14

Early access for ZipMessage (my newest product)

Introducing ZipMessage, a tool for async video messages with customers ‌ ‌ ‌ Hi there, Today I'm excited to announce the product that I've been quietly working on here in early 2021. It's
3/27/2021
10 : 14

Examples of productized services

50 of them! Plus how to pick your best idea ‌ ‌ ‌ Starting a productized service business is one of the best decisions you can make—especially if you've been freelancing or doing the agency thing
3/27/2021
10 : 14

How I quit freelancing

The story of how I made the leap from freelancing to products. ‌ ‌ ‌ I used to be a freelancer. I enjoyed it! For a while… But at some point, I felt a nagging question pop up again and again: "Is
3/27/2021
10 : 14

A better way to hire

Have you figured out your "people" strategy? Meaning, your strategy for hiring your first teammates without wiping out your cashflow or taking on serious debt? And your strategy for scaling
3/27/2021
10 : 14

Turn your service into a product (video series)

Have you seen my video crash course? ‌ ‌ ‌ I recently ask most of my readers to tell me what their biggest challenge that they're currently facing in business. Know what the most common answer I
3/27/2021
10 : 14

How to grow out of freelancing

In my forever quest to help you transition out of the billable hours model and into a business that scale, I broke down the two most common paths freelancers (try) to take, and the stories of what