🎓 Paid subscriptions increase sales of your other products

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🎓 Cats and dogs increase sales

Tuesday, May 3, 2022

Dogs make people more attracted to products focused on gains (eg fun experiences, risky gambles, meeting new people). Cats increase sales of products that avoid losses (eg safety, health). ‌ ‌ ‌ ‌ ‌ ‌

🎓 People watch high energy ads more

Tuesday, April 26, 2022

An analysis of views of 27000 TV ads from 3200 brands found a strong correlation between ad energy and the probability of viewing it. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

🎓 Reply to all reviews

Tuesday, April 19, 2022

When hotels started to consistently respond to reviews on TripAdvisor, they received 12% more reviews and their star ratings increased 0.12. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

🎓 Privacy guarantees reduce sales

Tuesday, April 12, 2022

Privacy policy notices hurt trust - instead of increasing it - when they are excessively formal and legal-sounding. Lower trust reduces sales. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

🎓 Ariyh’s Pricing Playbook 📘 (+ When to use 0.99 prices)

Tuesday, April 5, 2022

It's the day! Ariyh's Science-based Playbook of Pricing & Promotions is here. Today's insight is a special extract from the Playbook: When to use just-below pricing ($.99 endings). ‌ ‌

LinkedIn wants to change. Finally

Friday, October 29, 2021

Good morning! Cigarettes are back. It feels strange writing this but it appears they are. According to reports, in the US, the sale of cigarettes increased for the first time in 20 years. The stress of

Startups Weekly - The return of text is inevitable

Saturday, October 23, 2021

TechCrunch Newsletter TechCrunch logo Startups Weekly logo Saturday, October 23, 2021 • By Natasha Mascarenhas Welcome to Startups Weekly, a fresh human-first take on this week's startup news and

These 12 flows are responsible for $8 million in sales

Tuesday, May 24, 2022

Supp Reader I just wrote a thread on the exact email flows responsible for more than $8 million in sales for my eCom clients Click here to read the thread If you set these exact 12 flows in your store,

💎 5 Tweet Tuesday 💎 - Shaan's top 5 tweets this week

Tuesday, May 24, 2022

How I think about hiring ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

May 24 - Thinx CEO steps down | Walmart GoLocal expands

Tuesday, May 24, 2022

Thinx CEO steps down; Best Buy trims sales expectations as pandemic boom unwinds; Petco comps up 5% in Q1 as consumers continue to spend on pets; Walmart GoLocal expands delivery to 1600 locations View

Re: the Crypto Business Conference...

Tuesday, May 24, 2022

Reader, yesterday I emailed you about our new conference. You might be wondering why you should consider attending a conference focused on NFTs and Web 3.0. Here are a few important things to think

4 steps for building powerful PPC campaigns

Tuesday, May 24, 2022

The Content Marketer Today, we're showing how companies are using PPC to strengthen their marketing campaigns, listing 12 ways to excel at real estate content marketing, bringing you 5 examples of

A primer on private markets real estate

Tuesday, May 24, 2022

Mobility tech shifts gears; PE revives fossil fuel deals; Torch secures $40M; Tiger Global leads $25M round for Clicoh; PayEngine collects $10M Read online | Don't want to receive these emails?

May 24 - How Miller Lite and Bud Light's rivalry shook marketing | CMOs bullish as budgets recover

Tuesday, May 24, 2022

CMOs 'sanguine' in face of inflation, global turmoil as budgets recover; Candle Media extends content deal-making run with Attn: acquisition; Nextbite exec dishes on how operators can make

[Roundup] How are FBA aggregators doing post-Covid?

Tuesday, May 24, 2022

Two years since the pandemic began, we ask FBA aggregators how they've been bouncing back from the global crisis. Here's what some companies had to say. From the Blog Amazon FBA Small and Light

The Latest from SaaStr: 10 Simple Ideas to Help Manage Burn

Tuesday, May 24, 2022

Plus, the latest from SaaStr To view this email as a web page, click here saastr daily 10 Simple Ideas to Help Manage the Burn By Jason Lemkin · Monday, May 23, 2022 | Growth For many of us in SaaS,

30 Leadership Behaviors You Need to be an Excellent Leader

Tuesday, May 24, 2022

Do your current leadership behaviors align with both your and your team's goals? Here are 30 leadership behaviors you need for success. HubSpot Marketing Blog May 24, 2022 30 Leadership Behaviors