Thomas from Ariyh - 🎓 When 1¢ sells more than free

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🎓 Paid subscriptions increase sales of your other products

Tuesday, May 10, 2022

A paid subscription that gives special benefits to members (eg Amazon Prime's free shipping) increased spending at a retailer by more than 3x. Two-thirds of the boost was psychologically-driven. ‌

🎓 Cats and dogs increase sales

Tuesday, May 3, 2022

Dogs make people more attracted to products focused on gains (eg fun experiences, risky gambles, meeting new people). Cats increase sales of products that avoid losses (eg safety, health). ‌ ‌ ‌ ‌ ‌ ‌

🎓 People watch high energy ads more

Tuesday, April 26, 2022

An analysis of views of 27000 TV ads from 3200 brands found a strong correlation between ad energy and the probability of viewing it. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

🎓 Reply to all reviews

Tuesday, April 19, 2022

When hotels started to consistently respond to reviews on TripAdvisor, they received 12% more reviews and their star ratings increased 0.12. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

🎓 Privacy guarantees reduce sales

Tuesday, April 12, 2022

Privacy policy notices hurt trust - instead of increasing it - when they are excessively formal and legal-sounding. Lower trust reduces sales. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

Jul 4: 888’s debt sale hits trouble

Monday, July 4, 2022

888 debt sale struggle, Las Vegas analyst updates, the shares week, startup focus - Sports Gambling Guides +More ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

Defining Success

Monday, July 4, 2022

Clarify your desired outcomes to avoid trouble. Pragmatic Consulting Club Pragmatic Consulting Club Defining Success By Danilo Kreimer – 04 Jul 2022 – View online → Seneca famously said, “If one does

Brits set for summer of air travel chaos

Monday, July 4, 2022

.... and US stock markets suffers worst start to the year in over 50 years View this email in your browser 4th July 2022 Bite-sized business news from the UK and beyond Good morning Would you sign up

How Rob Dyrdek quietly built a $400m empire

Monday, July 4, 2022

In 2016, investors were still calling the ex-pro skateboarder "uninvestable" - as if that would hold down a guy with over 20 world records. Trends You know Rob Dyrdek the skateboarder, maybe

+21% in paid account upgrades (easy)

Monday, July 4, 2022

Today's hack +21% in paid account upgrades (easy) Ecwid saw a 21.3% lift in successful paid account upgrades. How? 1. By clarifying their progress bar = adding text below icons. 2. By showing 15%

Screw it! Just DIY🛠️

Monday, July 4, 2022

Lenskart gets bigger, ONDC challenges Amazon, FSSAI certified Paan ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

Oops, we did it: TikTok

Monday, July 4, 2022

Also in today's edition: Billionaire wealth dwindles; The great crypto hedge fund collapse; BNPL down rounds; A coffee brawl is brewing ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

5 Interesting Learnings from Zendesk at $1.6 Billion in ARR; Plus Weekly SaaS News and Updates

Sunday, July 3, 2022

The latest SaaStr articles and Cloud news To view this email as a web page, click here saastr weekly Hey SaaStr Community, There are a lot of “VC-isms”, and one you hear a bit is The Clear Path.

6 Lead Myths Most Agency Owners Believe

Sunday, July 3, 2022

I don't know about you but I want to build my life on the truth. Too agencies let themselves be persuaded by lies. Here are 6 nasty ones that will kill your agency's earning potential: 1 - 👎

You entered our giveaway but not the app! 📱

Sunday, July 3, 2022

The clock is ticking. You still have time to download Q.ai to confirm your entry. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌