CXL - Play the long game = win
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Innovate or you're stuck
Thursday, May 5, 2022
Your host today is Peep Laja, Founder at CXL The stability of market positions is jaw-dropping. In established categories whoever is in the top 3 tends to stay there and whoever is #17 will also remain
You have 2 options
Thursday, April 28, 2022
Your host today is Peep Laja, Founder at CXL Assuming that you want significant growth for your business, broadly speaking you have 2 options to win the game: 1) win the brand preference war 2) build a
We're in 'beyond product' era
Thursday, April 21, 2022
Your host today is Peep Laja, Founder at CXL A winning strategy 10 years ago: build an objectively better product + some marketing. A winning strategy today: great product + win on things beyond the
Technical SEO is oversold
Thursday, April 7, 2022
Your host today is Eli Schwartz (< check his book), Author of Product-Led SEO, Growth Advisor Once done reading, you can ask Eli all your burning product-led SEO questions on this post. This might
B2B buyer leads for $5.77 (on TikTok?)
Thursday, March 31, 2022
Your host today is Silvio Perez (< check his newsletter), Head of Performance Marketing at metadata.io Once done reading, you can ask Silvio all your burning paid ads questions on this post.
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