How This SEO Plugin Reached $1M+ in Sales

AI-powered SEO is here.

And our guest on Niche Pursuits today co-founded one of the top AI startups in Italy, according to Fortune, that's helping bring our industry to the next level.

His name is Andrea Volpini and his company WordLift is not just any Wordpress plugin. It's a semantic platform that helps convert site content into Google's native language.

With the power of AI they compile entities on your site (ideas, concepts, people, places) mentioned on your site and create a customized knowledge graph.

This makes it easier and faster for Google and other search engines to understand what you do so that they can show you to the right people.

It's pretty high-level stuff but he does a great job of describing it. And I must say it's very exciting.

Some of the things he covers are:

  • Why companies need 'semantic capital'
  • How they help you reach the right people
  • How WordLift operates
  • How it helps you build E-A-T
  • The different ways a knowledge graph helps your site
  • 32% growth in Q1 2022
  • How they built their pricing model
  • Their mission
  • Top tools that help them grow
  • Their biggest challenge (explaining how knowledge graphs help)
  • And more interesting stuff

It's a great interview and it'll be really interesting to see where his company is in a year from now. I suspect it will be considerably larger.

We'll have to wait and see but until then, be sure to check out the full Niche Pursuits interview with Andrea Volpini right here!

You can also get 10% off WordLift if interested. Check out WordLift here.


The $196 Million Difference: Why Was Profitwell Worth More than Baremetrics?

Baremetrics founder Josh Pigford took to Twitter recently to make his case for why his company sold for $196 million less than a similar company, Profitwell.

Baremetrics was an innovative leader in the 1-click SaaS industry, but other companies have quickly surpassed it when it comes to the bottom line. So what happened?

See what Josh Pigford believes to be the cause here!


This Small Business Owner Had No Idea How He got 1,800 New Sign Ups in 1 Day

James Irvings runs a small software business called Leave me Alone. It's an app you can download that helps you clear out your email inbox.

He was seeing about 100-200 page views a day until May 23rd when he had a huge traffic spike getting his site to 1800 views! James reached out to his followers on Twitter because he couldn't believe the spike and had no idea where it came from.

Find out what caused it how you could try doing the same!


Thanks for reading!

Spencer

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