VPN Review Site Making $12 Million a Year Just Sold For This Much...

Aura acquired Comparitech for an estimated $50-100 million in a silent takeover back in October, 2021.

And while that is an incredible exit and great for the owners, not everyone is happy about it.

For context, Comparitech is (was) a popular and reputable VPN review and comparison site.

But its new owner - Aura Inc. is the parent company of many VPN service providers including HotSpot Shield, Ultra VPN, Betternet, and VPN 360.

The acquisition has rightfully raised some eyebrows over the future of the review site and its newfound conflict of interests.

It's an interesting case so we took a little dive into the story to better understand its price and controversy.

Check out Aura's acquisition of Comparitech here.


New Listings on Motion Invest

Closing in on 2 and half years old, this smartwatch website is looking for a lucky new owner. The site already has over 100 articles driving 23,899 visitors from 4,300+ keywords.

Over 90% of the site traffic is organic and hasn't had any major dips. There are lots of ways to improve however, both by optimizing on page and monetization with 24% of its outbound affiliate links going nowhere.

Get more details here


This impressive 4 year old education site has just been added to the marketplace. With 173 articles with nearly 10,000 keywords driving 65,006 average monthly visitors, the site makes a whopping $6,206 a month.

The brand generates income from 3 different income streams and the sale includes a 12,000 person mailing list, and many thousands of followers across their social pages. And the new owner and increase monetization even further!

Get more details here


This 1 and a half year old hunting site is newly listed on the marketplace. The site ranks for nearly 2,500 keywords including some with good buyer intent. And both keywords and traffic are on an upward trend.

The site is reasonably optimized with over 90% coming from organic and the top page only accounting for 9% of the overall traffic. The current owner only spends 2 hours a week on the site a new owner can easily improve monetization.

Get more details here


This 3 year old mom blog with 264 articles is for sale. It drives 38,635 monthly visitors on average and ranks for over 11,000 keywords, some with good buyer intent.

The site has a lot of room for improvement in terms of monetization with 16.5% of outbound affiliate links with simple errors. And the current owner only spends 3-5 hours a week on it.

Get more details here


How to Write a Blog Description That Boosts CTR (With Tips & Examples)

A sound digital marketing strategy for your website consists of a lot of different elements — on and off page SEO, usability, and back links, among others — but is often the little things that make all the difference.

Adding an optimized blog description to your site doesn't take very long, but it can have a huge impact on your search traffic.

Get all the tips to take advantage of your blog descriptions!


From $2,000 to $2 Million in 16 Months: The Crypto Cactus' Road to Profit

Hacker Noon contributor The Crypto Cactus has shared their personal journey from $2,000 to more than $2 million over the course of just under a year and a half – 16 months, to be exact.

If you haven’t heard of The Crypto Cactus, it might be because they go by this pseudonym for their online tech writing. However, don’t let that deter you from the story.

Find out how The Crypto Cactus manages to profit big!


Sephora Affiliate Program: The Best Affiliate Program for Beauty Bloggers?

If you are a beauty blogger, you know the importance of using high-quality products for your hair, makeup, and skin.

Sephora is likely one store that you frequent every time you have a little extra cash in your pocket, but what if you could make money from advertising their goods? Joining the Sephora affiliate program may be the right fit for you.

Get our complete review of the Sephora affiliate program here!


Do You Need a Business License to Sell on Amazon? The Easy Answer

Selling on Amazon is a great way to earn a few extra dollars as a side hustle or a full-time income. (I've done it!) But before you get started, you need to ensure that you are keeping up with the legalities required of sellers with the online retail giant. So, do you need a business license to sell on Amazon?

And in this article, we will go through your Amazon FBA business requirements to help you lay a firm foundation. We will cover when you need a business license and what type of business you may want to form.

Find the answer quick and easy in our complete breakdown!


12 Easy Tips to Improve Your Google Keyword Ranking

Search Engine Journal has put out a list of simple tips that can help your business to rank higher on the Google search engine results pages. Ranking on Google is important to help your customers find your business or niche website.

Check out a quick breakdown of their suggestions here.


Hope you have a great weekend!

Spencer

Older messages

He Made $1.2M from 430 Articles...

Wednesday, June 8, 2022

How to make $1M+ from a site with only 430 posts, a free SEO audit, Ahrefs' new search engine, and more... Today's email is sponsored by: ​ How much time and how many posts do you think it

How This SEO Plugin Reached $1M+ in Sales

Monday, June 6, 2022

AI-powered SEO is here. And our guest on Niche Pursuits today co-founded one of the top AI startups in Italy, according to Fortune, that's helping bring our industry to the next level. His name is

Winners and Losers of the May 2022 Google Core Update

Saturday, June 4, 2022

The May 2022 Google Core Update is upon us and there's been a lot of talk online with many site owners experiencing big changes in their rankings. These broad, core updates can usually take a week

From 90% traffic drop to $10k/mth rebound...

Wednesday, June 1, 2022

How to bounce back from a huge loss and win BIG, an affordable content writing solution, 31 types of blog content, and more... Today's email is sponsored by: ​ Everyone loves an underdog story. And

She Makes $25k a Month Helping People Stay Financially Savvy

Monday, May 30, 2022

Do your friends and family often come to you for advice about a given topic? If they do, this may be a tell-tale sign that its a good niche you should consider building a site around. That's what

You Might Also Like

The best weekend of the year

Friday, April 19, 2024

Fri, April 19th, 2024 ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

The Verge Trolls Google...Again!

Friday, April 19, 2024

What happens when a major publication like the Verge openly mocks Google? Well, Google ranks their mocking article #1 for "best printers" of course! That's right, the Verge wrote an

LUC #50 [Special Edition]: The Most Popular Issues of the LUC Newsletter

Friday, April 19, 2024

Top picks and an invitation to shape our future editions! ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

Binance Converts Bitcoin Fund to USDC

Friday, April 19, 2024

Plus Avi Eisenberg Convicted in Mango Markets Case ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

Networking for Value vs Breadth

Friday, April 19, 2024

Today's Guide to the Marketing Jungle from Social Media Examiner... Presented by Social Media Marketing World logo It's Rice Ball Day, Reader! Here's looking at you, arancini 😋. In

Influence Weekly #333 - Creators Cash In: Paid User-Generated Content Offering Explodes 93% In 2023

Friday, April 19, 2024

All You Need To Know About Snapchat's New Generative AI Watermarking | Inside Taylor Swift's Surprise Return to TikTok ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

Overview of Today's Bitcoin Halving

Friday, April 19, 2024

Listen now (4 mins) | To investors The bitcoin halving is scheduled to happen later today. I asked Meta's new AI model to explain what the halving was and here is the output: “The Bitcoin Halving

🚀 350,000 Pageviews a Month in Under a Year

Friday, April 19, 2024

I thought content sites were dead? ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

Weekly Dose of Optimism #90

Friday, April 19, 2024

Geothermal Energy Matters, Bacterial Motors, Cancer AI, Natural Disasters AI, Zuckaissance, America ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏

The world's top startup cities

Friday, April 19, 2024

VC's growing opportunities in AI; how VC combats digital threats; who wants to be an AI millionaire? Read online | Don't want to receive these emails? Manage your subscription. Log in The Daily